A $15 per click keyword

Discussion in 'Reporting & Stats' started by ahkip, Apr 21, 2006.

  1. #1
    i was checking overture and found this. I type in "domain name" and the highest bid is.


    $6.95 Domain Name - Save
    Why pay more? Compare us - free hosting with site builder, e-mail and more.
    www.godaddy.com
    (Advertiser's Max Bid: $15.00)

    just wonder how adsense pay for this keyword
     
    ahkip, Apr 21, 2006 IP
  2. Christine8

    Christine8 Peon

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    #2
    3 cents :-(
     
    Christine8, Apr 21, 2006 IP
  3. ahkip

    ahkip Prominent Member

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    #3
    are u serious?
     
    ahkip, Apr 21, 2006 IP
  4. khin007

    khin007 Banned

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    #4
    i got 30 cents
     
    khin007, Apr 22, 2006 IP
  5. ForgottenCreature

    ForgottenCreature Notable Member

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    #5
    What the heck are you talking about? 3 cents from what?

    And back on topic - its not really a $15 per click keywords, its just the advertisers' highest bid.
     
    ForgottenCreature, Apr 22, 2006 IP
  6. TestedAdSenseNiches

    TestedAdSenseNiches Guest

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    #6
    Folks, it's important to realize that top bids have NOTHING to do with real AdSense payout. I've done a lot of research of that. Mesothelioma, for example, pays 7 cents on average, while the top bid is about 20 bucks and the 10th bid is usually in the 3-5 dollar range.
    The highest click I ever gotten is $2.75. The highest average payout for 50+ keywords was $1.20 per click.
    Having analyzed a lot of niches (I can tell you a brainlessly simple way to do that), I've come to the following conclusion.

    First, you are better off sticking to niches that pay around 40-50 cents on average. It's very important that you don't get any 3-5 cent clicks and you can kill those as soon as you get any tracking software and start keeping stats of what ads are being desplayed on each page and how much each page pays.

    Another rule of thumb - if it's over 10 dollars per click - it's dead of AdSense. Virtually every advertisers will have AdSense turned off EXCEPT for AdSense arbitrage folks who pay 3 cents per click. This is why you got 3 cents for Domain Name ads.

    As a rule, search traffic converts MUCH better than context traffic, therefore it's more valuable. However, there are niches, personal development being one of them, where content converts just as good. Same with horses. There are some products for horses that people don't know they exist. So they don't search for them. However, when they see an ad that say you can personalize this and that, they click and buy. So it's critical to know about context friendly niches.

    My impression is that the best paying keywords are the ones where top bids are 3-6 dollars max. They pay 50 cents to a dollar average and they are relatively free of AdSense arbitrage folks. For example, I've done OK with ads about "GMAT Prep" and "PSAT Preparation". I've never heard any high paying keyword sellers or AdSense arbitrage folks talk about GMAT Prep being a great niche. But it is. I know because I accidentally stumbled upon it when I published a story about PrepMe.Com founders (three students who might become millionaires doing online test prep). All of a sudden I saw a bunch of GMAT Prep ads and those ads were paying quite well, albeit wel below a dollar. Bids for GMAT prep or GMAT preparation aren't high at all, so they are off the radar with MFA, list sellers and arbitrage folks.

    My advice - implement tracking script and start tracking how much each page pays immediately. Then use AdSense preview tool to see what ads are being displayed for the page. That gives you an idea what trigger keywords are. Then set up channels so you know how much adsense pays you for each channel. With that data and tracking data you'll know what ads are being clicked, how much you got total for a page and you'll see the pattern. This niche pays 14 cents on average, this one 30 cents, that one 70 and one day you'll see - Holy Cow, a $1.20 average that's incredible. And the niche is very weird, nothing like debt consolidation or refinancing or other crap keywords. Do it. Better yet, start a news site, like I did a while ago. When you reprint news articles, you don't really know what ads will be displayed and you aren't devoted to a single topic. So you'll find out profitable niches that you wouldn't be able to discover any other way.
     
    TestedAdSenseNiches, Apr 23, 2006 IP