Just follow these simple steps to sign up and claim your account credit: Visit this special Google link. and create your first AdWords campaign. Open the activation email that is sent to you once you've completed Step 1. Sign in to your AdWords account and follow the instructions to complete the "Billing Preferences" section under the "My Account" tab. Enter your unique coupon code exactly as shown, including hyphens, into the "Promotional code" field. After you've finished providing your billing details, click "Save and Activate." What is Google AdWords and how can it help? Google AdWords is an advertising program that lets businesses promote their products and services in the "Sponsored Links" sections alongside or above Google.com search results. Quality ad text and relevant keyword buys will give you a competitive edge over your competitors. AdWords ads can also show up on relevant content sites in the Google Network, including AOL and Ask.com.