You mean 650 a day or 650 in total. If it is in total than I guess those are all from webmaster forums, and webmaster are ad blind !
Well for one thing the ads are not relevant... Bleach is an anime and I see ads about bleach cream. Maybe try to add more anime content to get those relevant ads.
Also, don't just think people will click ads just because they are well integrated. If the ads don't interest people, they won't click.
No matter what kind of site is this, although clicks depends upon page impression. "the more is the page imporession the more is the cliks" but it is not definete that you must get some clicks. it is quite possible that you never get a single one..its totally depends on situations. so it is possible that the persons looking your website founds no attractive adds to clicks on...
I find three reasons: - Ads not related - Users attention focused on pictures - Your fixed layout is bad for your right sidebar. Users with 1024x768 and 800x600 (more than you think, mainly with PC portables), can't see that bar without scrolling.
Yea ads not related and im on a laptop so I didnt see the right side one...Also I would put a row of ads in the news section and make it the same color as what your text in there is now... Goodluck Jason