Saw it and it caught my eye, probably will be setting up a game related banner exchange or something with it but was curious to what others thought of just the value in the name. Was up for the past 7 years first 3 as a banner exchange then parked. Has a good number of back links some how from back in the early days as a banner exchange.
Sorry, but I don't see any value in this as an undeveloped site. You'd be lucky to sell it for reg fee undeveloped.