The last couple of days I have been doing some email submit offers with adwords. This has happened to me twice already. I create the campaign and select keywords at around 10 PM PST, then I wake up at around 12 PM, only to realize that my campaigns have been set to inactive and they say the minimum bid needs to be 5.00! What am I doing wrong here?
I am having the exact same problem and I am not sure if its because of my landing site or if it is because my keywords are exact matches. Would you mind taking a look at my landing site as well? I didn't PM you because I figured you didn't want to be deluged with unsolicited requests. Thanks
I am not sure of the specifics but I have read that good has been cracking down on landing pages over the past few months because so many people are taking advantage of, or exploiting, the niche and affiliate marketing.
well its one of two problems. either you are linking directly to the offer site and too many people are doing this so Google slapped you up. or you have your own landing page and its not very good. You can PM me if you want me to take a look at it. Good luck.
When You Get Slapped With The Dreaded $5.00 A Keyword On Your First Day Its Bad News. It Can Be Overcome If You Have Serious Cash To Burn - But I Seriously Don't Recommend It If You have Less Than A Years Experience Using Adwords. My Advice Is Ditch This Campaign And Move On To Another. Choose A Laser Targeted SMALL Keyword List Next Time.
Yes it is, it means you did something wrong False statement, you can fix this with no cash burned at all... You only gain experience by actually using adwords and learning to fix problems such as $5 min bids. Otherwise how would you get that years experience? This is horrible advice... So your telling me if a fortune 500 company came to you and said, we are in the health insurance business and we bid on health insurance and I got a $5 or $10 min bid, you would tell them... Sorry, find a new industry? This is really bad advice as well, actually you want a large keyword list, no matter how small your industry is... Because you want to exact match as many search queries as possible so your can bid and position everything as you want... I think you have some serious learning to do yourself...
Do whatever you want, if you're doing direct linking to an email submit, everything you do will have high bids. Google doesn't like email submits. You have to be creative when marketing them.
I Appretciate Your Concern Fella, But To Be Honest I Probably Make More Money From PPC In 1 Week Than You Make In 3 Months. NOBODY who truly understands adwords uses Massive keyword lists anymore - Its a mugs game. Big Lists Equals Low CTR Equals Google Slap- its not Rocket Science! I Said Move On To Another Campaign Not Industry - Huge Difference. Yes An Inactive Campaign Can Be Fixed For Free- But As I am Sure You Are Aware This Black Hat Tactic Can Get You A life Time Ban From Google If You Get Caught. If You Know Different, Please Share Your System I Would Love To Know What It Is.
Please refrain from capitalizing the first letter of each word in the future, it's hard to read and it's more work for you. Thanks!
In my experience when your bids go to 5 or 10 dollars its not always a bad landing page. Sometimes the spider looks at the site overnight and its down for a second or the spider hits an error so it comes up as horribly not relevant. What I usually do is cancel the current ad group, let it sit for an hour or so and start a duplicate ad group and the keywords usually reactivate. Good luck! -Patz
Sorry about that - its a nasty habit i've picked up from doing too much sales copy. Thanks for pointing it out - i'll try to stop doing it.
First off... Unless you've dumped over $65,000 in one year with a ROI within the hundred thousand+ dollar range you truly DON'T understand Adwords like I do, or any other professional with a bottomless budget. So please don't offer advice unless you've spent thousands and made 10's of thousands. See screen shot below. I blew thousands of dollars on adwords taking advice from "dummies" off from DP and other such sites that have only spent $30-$300 in SEM and called themselves a pro... There are MANY factors and reasons why Google may ask for a $5 keyword bid. Perhaps you have a very low CTR due to irrelevant keywords or poorly designed ad... Or perhaps you have relevant keywords and great ads and you are targeting a common niche that has HUGE competition and a high traffic flow like "Car Loans" or "Mortgage Loans" or any common keyword featuring the words finance, mortgage, loan, car, credit, ... , etc. No matter how good your CTR is, you'll never be paying $.25/click for popular keywords that have lots of competitors and traffic. And if you do, you surely will NOT be on the main page but instead buried among the other bottom feeders who simply can't afford to compete. The key to success with Adwords is NOT a huge keyword list. Again, the key to success is NOT a huge keyword list.. But instead a small tight relevant keyword list that converts. Since we've dumped lots of money into Adwords through multiple accounts Google actually constructed a campaign for us. It generated the most amount of clicks, and also cost us the most amount of money too. Then we realized something... High CTR does NOT equal high conversion rate. With the campaign Google constructed our ROI was low. So we tracked our keywords and found the few keywords that converted the highest and focused on them. Driving loads of traffic to your website will NOT make you money. It'll just eat up YOUR money. Driving relevant traffic to your website WILL make you the most money (providing you have a solid landing page and relevant product). We constructed a new campaign with a short tight list of relevant keywords and lots of negative keywords. Our impressions were lower but our CTR was higher. We still paid over $4 on average per click for our niche but our conversions were high and our ROI was great. And when your ROI is great, the price you pay per click is quite irrelevant. And Google knows this... Adwords can be simple or it can be complicated and it all depends on how you want to make it... Most people think that the goal is to use more keywords because that will bring more ad impressions which would return more clicks and the more visitors you receive the more sales you make. This is FALSE. If that theory makes sense to you, then you probably never used adwords or spent enough money. You actually want to use a small tight keyword list to limit the amount of irrelevant ad impressions which would return more relevant clicks (and raise your CTR) and the more RELEVANT visitors you receive the more money you will make. If your goal is to make 10-15 sales a day... you only need 75-150 relevant visitors. And with good keywords and even better ads you can land those visitors off from 600-2,500 ad impressions.
I highly doubt that... You do not have any clue how much I make... If you like, why don't you share your income? Once again another false statement. I handle large corporate keyword portfolios, many of them contain up to 1 million keywords. Never been slapped... I don't see how moving to another campaign will make a difference. Your still in the same industry promoting the same keywords and products or services... Therefore you will have the same issues For one its not "black hat". google is well aware of the tactics and things I do because... I talk to them about it. I have dedicated reps, they look at my accounts all the time. The help me, I help them... there is no secrets behind what I do... They even upgrade my clients accounts so they can handle up to 1 million keywords. They are well aware, and I will never get a "lifetime ban" for anything I do My system is all over this forum... read my posts... I don't hide anything. In fact I just about tell everything I know. I have helped many people make money from this forum, from newbies to experts... I am working with dozens of people right now, showing them how to optimize and strategize their campaigns. Many of which I am doing for free or for a share of profits. What is your system? Enlighten us, whats your "proven system"? whats your secret? Is this directed to me? I control almost 1 million in google spend per month... I work in over a dozen industries and I do both client and personal advertising. I understand all dimensions of google adwords marketing from the small startup to the fortune 500, and I have been doing this since 2000 full time. Again, who is this directed to??? I agree, there are many "dummies" or individuals who think they are pros, which is why when I came across this site and read some of the answers I was compelled to answer because of all the bad advice that was being given out. Since I answered some of those questions, I have been flooded with PM's and emails for help and advice, which is why I come back just about every day to offer my help. Plus I have had the opportunity to turn many DP members campaigns around, and some of them are now making a full time living from my education. I do not claim to be a guru... Nobody has to follow my advice. If you want me advice ask, if you need help, ask... If you don't then just ignore me... Actually the main reason for $5 min bids, about 95%, is landing page errors, unless you are really irrelevant like bidding on eBay trying to sell wholesale lists. Most people are not idiot enough to be 100% irrelevant, so most of the $5 bids can be fixed with landing page fixes... Hugh competition and competitive niches are not reasons for $5 min bids. I am also in the car loan and mortgage loan industries and I have 0.05 - 0.20 min bids. Again, its because of properly designed landing pages to stay out of the $5 min bid ranges... This is a true statement, and even if your QS was really really good, you will never have 0.25 clicks for keywords like mortgage loan... You are right, a hugh keyword list is not the secret to success. A properly thought our strategy is. From keyword selection, to account setup, to text ad to landing page to conversion and to sales funnel. This is the key to success, but many think its just keyword selection. There are no magical keywords, any keyword can perform with a proper strategy behind the campaign and portfolio. The key to success is converting the traffic... Google has 1 goal in mind, clicks and cost per clicks. Google is not good at making campaigns... They never were and never will be. They are horrible at it. They are lightly trained people and if you have a conversation with any of them you will realize that you probably know more about their system then they do, because their job is to convince you to use the system, not to train you how to get less clicks and high ROI's. I agree with this statement, but Im not sure you understand why I like huge keyword portfolios and how its beneficial. With a large keyword portfolio based around a small group of niche keywords you can have better positional and bid control over all variations. Example Assume we take your 150 keywords, I assume you have many high performing broad matched keywords that get lots of clicks in there as well. Well the huge list of keyword comes in because we want to extract all keyword variations being mapped to the broad and create exact matches this way we have better control over CPC and position. So its a combination of what you want which is a small group of keywords, maybe up to 300 or 500 keywords. But within the broad matches, there can be thousands, hundreds of thousands of misc variations of that root keyword. Well I would take that same 500 keywords and continually expand them to match as many searches to exacts as possible and here is why assume you bid on mortgage loan for $5. This give you position 4. But then someone searches for mortgage loan in southern California. Since you do not have this variation in your keyword portfolio, because you have such a small portfolio it automatically gets mapped to your $5 mortgage loan keyword with a broad match type. Since your bid is $5 and there are less competitors mapped to the long tail version your $5 bid places you in 1st position. Well you probably could have paid about $1 for the click has you has it in a larger keyword portfolio with an exact match and bid for position 4 as well. So this hundred thousand keyword portfolio is now more optimized than your 500 keyword portfolio. Your still getting the same amount of clicks, but your probably paying about 20% to 50% less in costs because your mapping and controlling more of the spend. Thus increasing your ROI even more than it currently is. So your right, I do not create such a large list of keywords for more volume, I do it for more control. There is a big difference. If you have more keywords in hopes of more traffic, then you really do need to study the system more. You keyword goal is a small group of what I like to call root keywords, which is probably what you use now, but you need an expanded keyword portfolio of those roots to have even more control over your campaign and save you lots of money. I handle many large corporate budgets so if I can save my client 10% of 100k monthly budget, then I am saving them over 100k per year, so in reality what they end up paying me for my services pays for itself in savings and then some... Sorry for the long thread, but I think there were many issues to address...
What i earn is between me and the taxman and no one else. My adwords spend is £25,000/$50,000 pm so please don't treat me like i'm still wet behind the ears its very annoying.
Some impressive stats flying around this thread but the day I give someone $5 for one click is the day I pack it in. I'd rather get a domain for that and host a one pager instead. Some great tips about keywords which I'm finding really difficult to master so thanks for those.