Honestly i've only used the 5 links. I assume that 5 is better than 4, it gives you an extra keyword for someone to see.
but 5 also means smaller font which runs a risk of not being read (noticed). i guess it is not a problem for site with smaller-than-average body font
Each site is unique in its kind. Try to experiment and see which ad will do best over a certain period of time.
Yep thats why i used 4 links bigger text is going to be seen by ppl so in theory you should get more clicks
Hi, I've been using fours and fives. Difficult to know really. You could say that the fifth box would gain you less money if it's a lower bidded keyword. But then if it's the one thing that catches the browser's eye then it's another bit of money to the stash! Personally, and despite know that we're creating pages to make money, I'd rather not shove the ads in thier face and will change them if I think they actually distract from the content of the page. If a surfer is there because they want to be there, then they might stick around. So a smaller text size could be preferable. But what do I know? I'm very at new the adsense game. Cheers Chris
5 links has a definite problem with small size. Ads by Google also looks huge with it. Lesser chance of getting clicked unless your site's font is small in general.