Hello, I recently purchased a website that is fairly active. The problem is, I don't like the domain name, and it doesn't rank for anything on the SE anyhow. I want to do a 301 to a new url with a better name and keep the site contents but change the banner to represent the domain name change. Do you guys think I will lose much if any of the links / traffic I have? I apologize if this is a bit out of place, but I couldn't think of a better section to place it. Thanks!
you could place your thread on Apache sub forum section which you can find here http://forums.digitalpoint.com/forumdisplay.php?f=49 redirect 301 will tell search engine that the old site you had is already moved to your new site so it will not affect your PR, traffic, etc