301 clicks and 41,847 Impressions

Discussion in 'Commission Junction' started by raj1094, Jun 7, 2009.

  1. #1
    Hi,

    I have a CJ account and promoted different advertisers for different categories in CJ and I got 301 clicks and 41,847 impressions in 1 week but no sales,

    can any one help me what may be the reason.
     
    raj1094, Jun 7, 2009 IP
  2. raj1094

    raj1094 Peon

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    #2
    Hi friends on 7/6/2009 i got 20 clicks and 6775 impressions but no single sale has happen

    Altiusdirectory.com
     
    raj1094, Jun 8, 2009 IP
  3. amd128

    amd128 Active Member

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    #3
    Make sure your traffic are targetted ones guys. No point having massive CTR from a source like Traffic exchanges or safelists that only gives you general traffic. Is your affiliate products a high or low consideration one? It'll take them sometime to purchase if you are looking at a high consideration product. And BTW 20 clicks is not enough to earn a sale. The purchase benchmark for affiliate products are usually 1% out of 100 clicks sometimes 1000 clicks depending on your products.
     
    amd128, Jun 9, 2009 IP
  4. veracious

    veracious Banned

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    #4
    Yes 20 clicks may or may not be enough - depends on your bid amount on each click and on your daily budget. Also, verify that your ad-copy is delivering what the surfer would expect at the landing page, for eg. if you promoting Free Shipping however there is no such thing as advertiser site, you'll lose the purchase.
     
    veracious, Jun 9, 2009 IP
  5. nirajkum

    nirajkum Active Member

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    #5
    this is one of the reason I am not very big fan of commission junction ....... PPC program is better than CJ ... conversion ratio is good ...
     
    nirajkum, Jun 11, 2009 IP