We are going to launch our Pilot Scheme 30 day Adwords program to cover either 5 or 6 International Cities We have an overall 1 month budget of 6,000 USD for this roll out Adwords 3,000 USD Support 1,500 USD Services 1,500 USD We are looking for comments and/or partners to assist with this program for our new travel site DataPlaceTravel http://www.dataplacetravel.com Feedback comments Thanks :-
My semi-helpful comment is to please remember to come back later and let us know if the money spent on Adwords seemed to provide valuable results. Best of luck with your big project
Maybe we entered the text in the thread in a non specific way What we are looking for and will pay for is an experienced keywords/adwords provider that will work with us to set up the Adwords on this pilot scheme We have our own in house teams but we want to outsource this pilot as it may assist and improve upon our ongoing ROI Waiting for feedback Thanks
I would love to help you out, but I'm currently choc-a-block full with product launches for existing clients ... hang on, that should be H
With respect what was all that about? Does it mean you are choc-a-block writing posts and you don't have time to work?
It means that I'm busy running other Adwords campaigns for clients and I don't have time for running any more campaigns until February. My posts in forums are what keep me sane whilst the tea's brewing H
Is the tea good quality or is it just the standard 'supermarket tea bags' that are well just that 'supermarket tea bags'
Hi britishguy, I just checked out your site and it looks crisp, clean, professional & easily navigable, however, I think that it would increase your potential ROI greatly if you added more graphical content. Your destination hotel list pages are crying out for a hotel thumbnail against each of the listings, and the same with the Check Rates and Availability page. Also your hotel overview pages could make far better use of the images that you already have available, and show more than just the one static thumbnail. Sorry to be negative, but I hate to see someone start to embark on potentially costly PPC until they've tuned their site to generate the maximum possible ROI... Recipe for disaster! Good luck! Dan
Thanks Dan for your comments after 7 years in travel we have a pretty good feel as to what the business client is looking for Your points may be the flavor for a percentage but like in any market we try to meet a cross section audience which gives us a width in options We will implement your points on another of our sites as we have sites that we use for testing We don't just launch a program without undertaking a focused ROI survey Thanks again
Dan it is impossible for us to know everything in 7,000 years never mind 7 years hence that is why we thanked you for your helpful comments
I'm wondering if you already have been running some low budget trials in order to determine cost, clickthru and conversion estimates for various ad copy? On a related note, how's your tracking on the destination end of things?