Hi all. I'm sorry if this has been covered before but I cannot find an exact answer to it. What is the difference between the two keyword research tools: Wordtracker Google Adwords Keyword Tool They both seem to work differently. For example, I typed in both tools the phrase quit smoking today and got different results for both. In wordracker it came back with no searches at all but in the Google Keyword tool it came back with a Global Monthly search volume of 2,400. Just wondered why that should be
Wordtracker uses the data from meta searchengines I believe. And the Google Adwords tool is set to broad or phrase match by default, you need to manually change it. But even then there's a difference because they're probably using both the content network and search network, plus it counts both singular and plural searches as one. People swear by Google's tool, but from experience the other tools display ORGANIC searches more accurately. That being said Google's tool is still very useful for other kinds of research.
Wordtracker should give you a TON more results than google's too. However, wil very specific terms i've found that google will give you your keyword back while wordtracker will just say 'no results' ... I'd increase the broadness of your keyword and you'll get results from wordtracker.
WordTracker pulls its data from the Dogpile meta search engine, whereas Google has access to its own data. Which would you trust? A tool that gets its data from a site nobody uses, or a tool that gets its data in-house?
JMO but Google's tool is way out of whack for ORGANIC searches, it's a tool for their Adwords advertisers. I once reached #1 on Google for a term that had over 500,00 searches monthly according to Google. After weeks of seeing 3 or 4 visitors a day I checked with Wordtracker and SEOBook and was surprised to find the searches less than two dozen a day, which works out to 600 plus searches a month and was more in line with the kind of searches I was seeing. After several weeks I gave up checking. That's one example, I saw similar results with other keyword phrases. Nowadays I tend to use the SEObook tool to see organic search count and Google's tool for other research.
Well you do have to remember that no keyword tool will tell you how many visitors you will get. They only tell you how many searches there were for a particular keyword, which is why you need to use multiple tools to check for the overall trends when picking a keyword. Obviously some are more skewed than others, but if I had to pick one and only one (upon pain of death), I'd stick with Google's tools.
Yes I agree that no tool will tell you the amount of visitors you'll get. but #1 for 500,000 searches should get you more than a handful of visitors even if your meta tags really suck. Even if you had a blank domain (which I did once) you should still generate more clicks than that. And clicks tend to vary a great deal on some days, but it didn't. But like you mentioned it's not a good idea to base your decisions on one keyword tool.
Not necessarily. Could be some crazy SEO or client constantly checking his rankings for a particular keyword. Common sense does play a huge part in keyword research after all.