More like 1,5 cents per click lately. Clicks: 552 Earnings: US$ 8,19 What the hell is wrong with Adsense these days?
i agree with the wolf32. adsense has shown me some crazy day where no matter what i do. it's 2 cents a click. i don't think it's an odd day, but there is something in adsense that we don't know about. i stop marketing my website during these crazy adsense days and start to market them when cpc gets higher.
I don't think the clicks is related to niche anymore... I think it's the keywords... My niche is a saturated one but I am getting an average of higher than 20 cents..
It depends on the niche which you are in and the keywords the ad come from. There are some which I heard pay as low as 0.01 which I think is ridiculous.
its probably smart pricing. Do you have other non performing ads from other sites in the same adsense account?