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18k uniques/day. Down from 80$ to 10$ day in 17 days

Discussion in 'Reporting & Stats' started by LucasMS, Dec 2, 2007.

  1. #1
    I'm very furious with google.
    My site has about 800 unique articles, with gives me 18.000 unique visitors every day. My earing was about 70 - 80$ per day until 16th november, when google set up the new ¨$%@#¨%@ clickable area. My clicks and earnings dropped tooooo much, now i'm getting only 10 dollars per day, if not less.

    I changed the ad positions, colors, everything, and the CTR does not grow up again ... is anyone in my situation too? :(

    I really dont know what to do. My country have only 4 or 5 good affiliates programs, i tried them all but the result was terrible ...
    SEMrush
     
    LucasMS, Dec 2, 2007 IP
    SEMrush
  2. mathias

    mathias Active Member

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    #2
    I have the same problem although I own a much smaller website...
     
    mathias, Dec 2, 2007 IP
  3. steb

    steb Peon

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    #3
    lets put it this way...if the viewer really wanted to click that adsense link, they'd click again until they actually hit on the right part of the link.

    now you know the TRUE value of your site, instead of wasting $70 / day of advertisers money..

    i know, thats not much help, but thats the way it is. by doing this google has pleased their most important customers - the advertisers.
     
    steb, Dec 2, 2007 IP
  4. mathias

    mathias Active Member

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    #4
    You're right, but that doesn't change that my income is much lower now =)!
     
    mathias, Dec 2, 2007 IP
  5. LucasMS

    LucasMS Peon

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    #5
    if this was the REAL reason, the CPC should grow up by 80-100% too. But it's still me same.

    I PAID for these articles.

    I'm sure there's something wrong. My placement were not too invasive, could not result in 80-90% accidental clicks.
     
    LucasMS, Dec 2, 2007 IP
  6. Realdeals228

    Realdeals228 Active Member

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    #6
    My earning have actually gone up since the change. It might have effected people more if the adds are within the content but since mine is off to the side it seems that anyone who wanted to click the add still clicks it. Sorry that your earnings have been hit so much.
     
    Realdeals228, Dec 2, 2007 IP
  7. Gregcyber

    Gregcyber Active Member

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    #7
    my AdWords no longer cost so much to advertise. :)
     
    Gregcyber, Dec 2, 2007 IP
  8. vlad230

    vlad230 Active Member

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    #8
    Wow.... now that really sucks... I used to complain about it... But it seems like some people are loosing big money on this....
     
    vlad230, Dec 2, 2007 IP
  9. DaMa

    DaMa Peon

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    #9
    Same. I am about to drop Adsense. ~ 2500 uniques, i experience 80% loss in revenue. Sure my CTR was affected after Google's ad format change, but the problem are the low paying clicks that came later.
    Its hilarious. i am not dependant 100% on Google, but it was a major money maker. I still hope the eCPM picks up! Better soon..
     
    DaMa, Dec 3, 2007 IP
  10. ForgottenCreature

    ForgottenCreature Notable Member

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    #10
    Change up your ad placement then. Try Kontera has well.
     
    ForgottenCreature, Dec 3, 2007 IP
  11. LucasMS

    LucasMS Peon

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    #11
    I said I tried every kind of placement and colors combination. And i cannot use kontera in my site, it's not available in my language ..
     
    LucasMS, Dec 3, 2007 IP
  12. qwestcommunications

    qwestcommunications Notable Member

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    #12
    Does this mean people were accidentally clickng your ads. Even if it dropes, it should not drop by much. Is the drop in earnings because of lower CTR or lower cpc?

    What is your CTR priot to and after inroduction of new clickable concept?
     
    qwestcommunications, Dec 3, 2007 IP
  13. ForgottenCreature

    ForgottenCreature Notable Member

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    #13
    Okay, what's the url to your site?
     
    ForgottenCreature, Dec 3, 2007 IP
  14. LucasMS

    LucasMS Peon

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    #14
    my site is www.infoescola.com .
    example of an article page: http://www.infoescola.com/biologia/biotecnologia/
    (now i'm testing the 160x600 skyscrapper, it was an 300x250 with the same colors - before the "big change", it was embedded in the content, no borders) .

    CTR was five to six %.

    the earnings dropped because the cpc is low (but it was worst) and the CTR is low too.
     
    LucasMS, Dec 3, 2007 IP
  15. ForgottenCreature

    ForgottenCreature Notable Member

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    #15
    Okay, no wonder why your earnings are low. Don't use the skycraper on the article pages (they suck), but instead go with the 250x250 ad.
     
    ForgottenCreature, Dec 3, 2007 IP
  16. LucasMS

    LucasMS Peon

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    #16
    Hi, i've exchanged the skyscrapper for the 250x250 banner. let's wait and see the results ...
     
    LucasMS, Dec 3, 2007 IP
  17. qwestcommunications

    qwestcommunications Notable Member

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    #17
    Even though I don't understand Portuegese (this is Portuegese, right? I say that because you are from Brazil), my first impressions are that its a good site. As far as I can make out, it looks like a site for school children concentrating on information on different subjects. would I be right in assuming that? Try removing the border from the ad.
     
    qwestcommunications, Dec 3, 2007 IP
  18. LucasMS

    LucasMS Peon

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    #18
    Yes! it's portuguese and the articles are targeted to students from 15 to 20 years old. But I have professionals in my audience too, mothers and fathers of these students, etc. I have tried removing the border - ctr still low.
     
    LucasMS, Dec 3, 2007 IP
  19. qwestcommunications

    qwestcommunications Notable Member

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    #19
    You got to give a bit more time (a day or two) before you judge the effects. Anyway, are you getting well-targetted ads at the moment?
     
    qwestcommunications, Dec 3, 2007 IP
  20. LucasMS

    LucasMS Peon

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    #20
    that's a problem too. Few pages have well-targeted ads. Maybe a reason for this is that just there's no advertisers for these keywords found in the pages.

    But ... it always were like this, so it's not the main reason for the drop ...
     
    LucasMS, Dec 3, 2007 IP