15 Effective tips to increase adsense CTR...

Discussion in 'AdSense' started by saksare, Sep 10, 2011.

  1. #1
    How to make more money with Google Adsense? Get more clicks on ads. We all want to increase Google Adsense CTR i.e. click through ratio, because the higher times the surfer clicks the Adsense ad, higher is the payout to you. So here are 15 effective ways to improve your Adsense CTR.

    How to increase Google Adsense CTR?


    ----> Post Adsense ads them on text rich pages and make sure that Adsense had a bunch of keywords to work with. Getting Higher paying keywords is better of course.

    ---->Get rid of public service ads, which pay you nothing for your efforts. Here are some ways to avoid getting PSA’s.

    ----> Avoid titles like the approved ‘Sponsored Links’ and ‘Advertisements’ above the Adsense ads. Why do you want to tell the world they are ads when google already puts ‘Ads by Gooooogle’ with them. These two terms are the only ones allowed by Google TOS. Any other terms will get your account terminated. Remember to avoid these 15 Adsense mistakes.

    ----> Use section targeting – you can target an ad unit to a specific section of your blog, as well as block out irrelevant sections like navigational links. Useful to get more targeted ads.

    What is the best Google Adsense Placement for CTR?


    • Place Ads above the fold, i.e. you dont have to scroll down to see the ads. Moreover it loads before your entire page does. The more the visibility, the more chances a reader will click the ad.
    [​IMG]


    • Provide some free space around ads so that they stand out and users know where to find them. Dont clutter up the ads inside your content.


    • Experiment by changing the location of advertisements. Track them by channels to see which location works. Sometimes unusual locations can can do wonders for your CTR. Google Adsense support provides some good ideas for better blending

    [​IMG]


    • Many experienced Adsense users have reported better CTR with vertical ads rather than the horizontal ones. But that really depends on your site structure.


    • Usually it is recommended to place towers on your right, as users tend to use the mouse to scroll the bar on the right side wiht a higher chance to see your ads. Some have reported doubling CTR’s by placing towers to the left rather than the right, as people have got bored of seeing ads on the right, it has something to do with the sidedness of the brain which I do not understand and there is a tendency to read from left to the right.



    • Many sites will have small ads in the top right hand corner, as they claim it is the first place where the eye sees.


    • An excellent article on Eyetracking – What We Saw When We Looked Through Their Eyes helps to tell you where users actually see first and in what order.


    • Forums are tricky becasue they have a different kind of navigation, readership and participation. Here are some ad placements suggested by Google which work best for forums

    [​IMG]

    Best Google Adsense Link Colors to get higher CTR?


    • Match the colors of your ads with the colour scheme of your site. Blending with your sites color profile helps to identify them not as ads, but as links similar to those of your site. The more the AdSense looks like part of your site, the higher CTR you will get. You can also match the Adsense fonts with your website font design for great results.


    • Blend ads with your page – remove the borders by having a similar color as your background helps to show ads as being part of your site. Do not blend text or the ‘Ads by Gooooogle’ with your background color as it is against Google TOS (Google does not like hidden text!). However, such blending may not work for you always due to banner blindness. Neither do they see the ads, not do they click on them. So sometimes a bold contrasting ad may work better depending on your website design.


    • Experiment by changing the colors, background of advertisements. You have to find out what works best for your site, not others. You can also rotate Adsense colors to reduce ad blindness.

    I hope these tips help to get your Adsense CTR up by at least 100% if not more. Good luck and make more money!
     
    saksare, Sep 10, 2011 IP
  2. wltam

    wltam Peon

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    #2
    Thanks for the information provided. It is also important not to place ads next to images which may significantly attract eyeball attention.
     
    wltam, Sep 10, 2011 IP
  3. joeuk

    joeuk Peon

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    #3
    Some nice info there. I've also never understood why people add titles and boxes around adsense blocks and have 'advertisement' or 'sponsor' above them - NO!
     
    joeuk, Sep 10, 2011 IP
  4. ronharper

    ronharper Peon

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    #4
    I never liked optimization for adsense. For me, you should spend 30 initial minutes on that and never touch it again. Optimization is nothing when you don't have the more important factor to earning: traffic. That's what everyone should be focused on in the long-term.
     
    ronharper, Sep 10, 2011 IP
  5. wiseman.wiseman05

    wiseman.wiseman05 Peon

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    #5
    Great tips but I guess CTR improves automatically with the increasing number of traffic. I prefer to place on above the fold as most of the visitors spend their eyes on it while loading.
     
    wiseman.wiseman05, Sep 10, 2011 IP
  6. Blaize

    Blaize Member

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    #6
    Thanks for the share mate. This tip is really essential for me and other people that is only getting the hang of how adSense work. I hope it will eventually increased my CTR rate in no time. :)
     
    Blaize, Sep 10, 2011 IP
  7. bjsk2020

    bjsk2020 Peon

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    #7
    Great Post ! Thanks for the info!
     
    bjsk2020, Sep 10, 2011 IP
  8. JamesColin

    JamesColin Prominent Member

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    #8
    JamesColin, Sep 10, 2011 IP
  9. il8080

    il8080 Peon

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    #9
    thank you for your help
     
    il8080, Sep 10, 2011 IP
  10. E--Marketer

    E--Marketer Peon

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    #10
    Thanks for the information i'm new to Adsense and I think this will help me.
     
    E--Marketer, Sep 10, 2011 IP
  11. Azam

    Azam Well-Known Member

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    #11
    Thanks for valuable helping tips
     
    Azam, Sep 10, 2011 IP
  12. saksare

    saksare Member

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    #12
    saksare, Sep 10, 2011 IP
  13. JamesColin

    JamesColin Prominent Member

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    #13
    when did you say they were not yours? you wanted to help who exactly apart from yourself? ever noticed that there about 5,000 other threads like yours with copy and pasted tips you can find everywhere?
     
    JamesColin, Sep 10, 2011 IP
  14. saksare

    saksare Member

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    #14
    So what??.... will you track all 5000 copy paste cases???.... hehhe
     
    saksare, Sep 10, 2011 IP
  15. simple007

    simple007 Well-Known Member

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    #15
    its same old tips, not new things but still works well as you've suggested
     
    simple007, Sep 10, 2011 IP