15.000 click in the month but the CPC is killing me

Discussion in 'Reporting & Stats' started by MyOwn, Sep 7, 2007.

  1. #1
    Have a website with more than 15.000 click in the month but the CPC is falling and now is about 0.03$ for a click.

    How to increase the CPC ?
     
    MyOwn, Sep 7, 2007 IP
  2. Jarodboy

    Jarodboy Prominent Member

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    #2
    By changing your keywords but...If you do that you may decrease your clicks, just try to build more traffic. ;)
     
    Jarodboy, Sep 7, 2007 IP
  3. add_cents

    add_cents Peon

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    #3
    It seems like you're getting pretty good traffic.

    I don't know how you can raise your CPC, but I do think you should do affiliate sales (if you're not doing so already) to capitalize on the traffic.

    Perhaps you can also direct that traffic towards a new site that is related to the site you have now.
     
    add_cents, Sep 7, 2007 IP
  4. MyOwn

    MyOwn Peon

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    #4
    yes, the traffic is good but the income fails from >800$ to now <500$ .. The click rate is about 3 % - 4% the CPC is wrong :)
     
    MyOwn, Sep 7, 2007 IP
  5. Kngavl

    Kngavl Peon

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    #5
    Change up your text, look at your ads and see if there is something in common with your ads and your text. Say if all your ads have the word "Free" in them, well then remove/replace that word from your text and you should have new ads, maybe higher paying ones.
     
    Kngavl, Sep 7, 2007 IP
  6. adigital

    adigital Peon

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    #6
    1. Remove low clicked ads - Put less ads
    2. Change your keywords - high paid keywords
     
    adigital, Sep 7, 2007 IP
  7. Dreads

    Dreads Well-Known Member

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    #7
    1 - CTR shouldnt look like its scammy i mean if its 100% lol they might think -_- you doing something wrong
    2 - Change your keywords but dont ruin your content or you might loose traffic
    3 - Try to remove THE BAD ADS
    why i say BAD as but not low? Because many people dont look at this as a normal user view, they click on ads that seem to interest them, an ad that makes you 0.03 cents but gets you like 10 clicks is better then an ad that is dull and gets like 1 click? and makes you like 10 cents?

    If i have more tips i will post
     
    Dreads, Sep 7, 2007 IP
  8. MyOwn

    MyOwn Peon

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    #8
    The site is a classified ads site, the users put every day the content, so changing the text is something that is not (easy) possible.
     
    MyOwn, Sep 7, 2007 IP
  9. MyOwn

    MyOwn Peon

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    #9
    How to identify low clicked ads (or do you mean the google ads identifying trough the chanells)...
     
    MyOwn, Sep 7, 2007 IP
  10. adigital

    adigital Peon

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    #10
    You just put less ad units. If you have 3 ad units try putting 2 or even 1. According to this experiment and many other Less is More!
     
    adigital, Sep 7, 2007 IP
  11. Kngavl

    Kngavl Peon

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    #11
    You could offer "helpful tips" to sellers and tell them to use certain words rather then others to make their offers stand up. Instead of saying save money, say invest in my product or something like that.
    Just thinking.
     
    Kngavl, Sep 7, 2007 IP
  12. MyOwn

    MyOwn Peon

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    #12
    Thanks :). Have added this on the list page
     
    MyOwn, Sep 8, 2007 IP
  13. MyOwn

    MyOwn Peon

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    #13

    Ok, have removed one ad unit.
     
    MyOwn, Sep 8, 2007 IP
  14. Sharky01276

    Sharky01276 Peon

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    #14
    Its interesting you say this. I have only 1 add unit on the part of my site with the most traffic. I get clicks worth between 3cents - 25 cents. Interestingly I do much better with adsense for search. For instance yesterday I had a click worth over $1.50. My highest pay so far with the smallest amount of traffic I have was $9.85... So close to the $10 mark.
     
    Sharky01276, Sep 8, 2007 IP
  15. tushardhoot1

    tushardhoot1 Active Member

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    #15
    It might just be your niche.

    Some niches pay less than others.
     
    tushardhoot1, Sep 8, 2007 IP
  16. qwestcommunications

    qwestcommunications Notable Member

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    #16
    What kind of site/s are you hosting on your account? Is it realted to entertainment and games?
     
    qwestcommunications, Sep 9, 2007 IP
  17. mrcrowley

    mrcrowley Peon

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    #17
    Filter the sites giving you poor cpc :)
     
    mrcrowley, Sep 9, 2007 IP
  18. Jedi

    Jedi Peon

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    #18
    The key is getting less impressions and more clicks. Even a low paying keyword can yield higher results than a high paying keyword. Its all in the impression to click ratio and targeted keyword.

    Google thinks well, this guys page is getting lots of clicks and not many impressions, which means to the advertiser that its a site or forum in which is more likely to get a sign up other, so google pays you well for it.
     
    Jedi, Sep 9, 2007 IP
  19. Jedi

    Jedi Peon

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    #19
    They have a program which checks proxy and ip info, you can't get around it, so they wont think hes doing anything and he'll be just fine. I've had a day where I got 600%, and I still got paid ;).

    Just make sure not to click on your own ads, that's when you get in trouble, and they have enough money to pay programmers to make very sophisticated stuff ;) so dont even try and get around it. Just comply, do what they say and you'll be fine.
     
    Jedi, Sep 9, 2007 IP
  20. Jedi

    Jedi Peon

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    #20
    You can make it so the ads displayed are targeted to the words in your meta tag, even if the content says something else entirely. It will ignore all words if you want and dsipaly those only relevant to your meta tags.

    Edit:

    Added.

    Ignore:
    You can tell Google Adsense what areas YOU DO NOT want to be read by Adsense by using(weight=ignore) in the starting tag, like this;

    <!– google_ad_section_start(weight=ignore) –>

    Google says it may take 1 to 2 weeks for ads from the sectioned areas to show up, so be patient. Remember, they don’t guarantee anything! But it works for me.

    Accept:
    Place this in the section where you have high paying keywords. So if you find a high paying keyword in one of your members or guests comments, you can section target those sections by using the tags below.

    <!– google_ad_section_start –>

    <!– google_ad_section_end –>

    Make sure the targeted section has more than 3 lins of text.

    Also bold and italic specific keywords inside the section target.

    Also, google sometimes pulls from the H tags. <H1> <H2> etc. They pull from the Meta Keywords and Descrtipion generally located in the header.php file of your blog.

    Also, add title tags to your links (yourwebsite.com" title="this is the title area">Your Blog Blah Blah</ a>).

    Also add title tags to your images (<img src="blah.jpg" title="relevant stuff here">.)
     
    Jedi, Sep 9, 2007 IP