Hi guys i are using BidVertiser on www.novawd.com, well in 12 day is got 450 unique visits, is not much, but i got only 1 click in my ads. How can i optimize that? Thankyou.
try placing the ads in the layout instead of on the top of the layout especially how you have it now with two staked up on top of each other it just looks yuck. Try placing one of those banners at the top above the category's and the other one on the bottom.
As many people already said, try and get your ads to fit in with your layout, and make sure the ads that are there follow the same content as your website - dont try and get everything to blend together, but make the ads seem like webpage links, which viewers will click if it appeals to them - you cant really force all your viewers to click.
it's not illegal but you should be very careful not to make your banners look like the links in the directory other wise you will get false clicks which will result in a ban.
It also depends on the quality of your traffic. If you are getting traffic from bad sources, then that could be a good CTR, but if you are getting traffic from good natural sources, then that's a low CTR.