100% all-time CTR Ads INACTIVE

Discussion in 'Google AdWords' started by SEMWorld, Oct 7, 2005.

  1. #1
    Hi, anyone know how I can improve my keyword CTR on Adwords higher than 100%? My keywords even with a 100% ctr have been turned inactive so I'm looking to maybe hit a 200% or maybe 300% ctr somehow to get them going again. Any help will be appreciated thank you! :confused:
     
    SEMWorld, Oct 7, 2005 IP
  2. randymorin

    randymorin Peon

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    #2
    Although CTR is one important variable in determining whether an ad is active or inactive, it's not the only. Can I assume you are bidding really low and you have only a few impressions (maybe 1)?
     
    randymorin, Oct 7, 2005 IP
  3. SEMWorld

    SEMWorld Peon

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    #3
    It varies, but some have a 35% ctr with 1000+ impressions and they've turned inactive. Is there a list of these so called variables/factors somewhere so we know what exactly is going on here? They told me I have too many keywords in my Ad Group and to limit it to 20.
     
    SEMWorld, Oct 7, 2005 IP
  4. randymorin

    randymorin Peon

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    #4
    What you are saying doesn't seem to jive with my own experiences. It started at 100%, now it's 35%. If you truly want help, then tell the truth. If you are just upset at Google, then get over it.
     
    randymorin, Oct 7, 2005 IP
  5. SEMWorld

    SEMWorld Peon

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    #5
    I said it varies meaning the keywords and their ctr within the ad group; several have a 100% ctr but very low impressions, one or two like you assumed. I just wonder how they choose on making a keyword inactive as the CTR% was high for some keywords with 1000 impressions and about a ctr of 35% for them, they were disabled also. Wouldn't it make you frustrated also if you had a few keywords with a 35%+ ctr 1000+ impressions for them and they got disabled but you have no idea why?
     
    SEMWorld, Oct 7, 2005 IP
  6. SEMWorld

    SEMWorld Peon

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    #6
    Some of the keywords are now turning active on their own without me raising the bids. Amazing if you ask me!
     
    SEMWorld, Oct 9, 2005 IP
  7. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #7
    https://adwords.google.com/support/bin/answer.py?answer=6144&topic=24
     
    GuyFromChicago, Oct 10, 2005 IP
  8. SEMWorld

    SEMWorld Peon

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    #8

    I like the last part, "other relevancy factors" - I'm assuiming its done to keep people in suspense ...
     
    SEMWorld, Oct 18, 2005 IP
  9. Kirchenbauer

    Kirchenbauer Peon

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    #9
    Can someone explain for me how you can have a CTR of higher than 100%? I didn't think that was possible and I am confused....
     
    Kirchenbauer, Oct 22, 2005 IP
  10. Kirchenbauer

    Kirchenbauer Peon

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    #10
    Okay, I think I understand how it's possible to have a CTR higher than 100%, but now I am confused about why you would want it. Do you get paid if someone clicks on the same ad twice? Seems that a CTR higher than 100% would be a red flag, but I'm pretty new to all of this.
     
    Kirchenbauer, Oct 22, 2005 IP
  11. SEMWorld

    SEMWorld Peon

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    #11

    It's real simple, visitors click your ad then hit the back button click on an other advertisers ad then hit the back button and end up in the same SERP, you may have a better deal so they click on your ad again. They hit the back button to get back to the original SERP, so you had one impression but 2 clicks for a 200% CTR.
     
    SEMWorld, Oct 22, 2005 IP
  12. Kirchenbauer

    Kirchenbauer Peon

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    #12
    Thank you. That makes complete sense! I appreciate the explanation.
     
    Kirchenbauer, Oct 22, 2005 IP