Does less Ads on a page = more money?

Discussion in 'AdSense' started by ethanwa, Jan 27, 2006.

  1. #1
    Hi, I currently have a page that has 3 standard Google ads and then 1 Adlink (so 4 adsense ads total). If I were to take away a few of those, so I just had one or two Ads on a page, would I get more money per click from ones I left up?

    What is the advantage of having less Adsense Ads? Any?
     
    ethanwa, Jan 27, 2006 IP
  2. devin

    devin Guest

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    #2
    if you have only one ad as opposed to three, G will pick the highest paying ad to serve on your site. drawback - less chance of ads for visitors to click on (they might not noitce it, etc).
     
    devin, Jan 27, 2006 IP
  3. Crusader

    Crusader Peon

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    #3
    The only way to see if this will work is to take down a few of your ad units (those that perform the worst). Leave it like that for a couple of days (1-2 weeks should do) and see if your revenue increased or decreased.
     
    Crusader, Jan 27, 2006 IP
  4. Digilover

    Digilover Guest

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    #4
    ya use crusader's advice it will be useful
     
    Digilover, Jan 27, 2006 IP
  5. geniosity

    geniosity Peon

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    #5
    If you decide to use Crusader's advice, please could you come back and tell us what you found. I'm really curious, because I've started to get SHOCKINGLY low CPC...
     
    geniosity, Jan 27, 2006 IP
  6. yirmumah

    yirmumah Peon

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    #6
    It's true for me. After months of experimenting, I was shocked to learn that one of the best things that worked for my archives page was one single 468banner underneath my comic strip. This went against just about every hotspot or regular tips... but that spot alone has done the best performance for me.
     
    yirmumah, Jan 28, 2006 IP
  7. qwestcommunications

    qwestcommunications Notable Member

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    #7
    I alway think it depends on the length of a page. If you have an exceedingly long page, I would reccomend 3 otherwise 2 is the best. Having one might not get noticed enough.
     
    qwestcommunications, Jan 28, 2006 IP
  8. itsme

    itsme Well-Known Member

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    #8
    My best performing website (mind you it's not very big $$$) has a single Wide Skyscraper ad unit in the nav menu, matching colours.

    I get good CTR, about 20-25% and the CPC has been steadily rising for about 3 months now.
     
    itsme, Jan 28, 2006 IP
  9. wwm

    wwm Peon

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    #9
    i found a wide skyscraper and a leaderboard to be the best combination

    and you are right trying to cram to many adverts onto the screen makes people blank them out, lowring the revenue
     
    wwm, Jan 29, 2006 IP
  10. DomainLoot

    DomainLoot Guest

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    #10
    ditto here - pretty much :)

    i think it makes good ad sense (forgive the pun) :) to strike the balance between ads/content.

    G must consider this when feeding ads, and when trying to weed out "built for ads*ns*" sites?

    4 ad units per page (unless it's a REALLY huge page content wise - and then it probably should be split up anyway), seems like WAY TOO MUCH to me. IMHO.

    then again, i still have to work full-time at a "real job," so my money making strategies are questionable at best. ;)

    cheers.
     
    DomainLoot, Jan 29, 2006 IP
  11. MtraX

    MtraX Well-Known Member

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    #11
    Doesn't the TOS only allow 3 ad units?
     
    MtraX, Jan 29, 2006 IP
  12. BuildHome

    BuildHome Well-Known Member

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    #12
    The limit is 3 ads unit and 1 link unit in the same page.
     
    BuildHome, Jan 29, 2006 IP
  13. theduke56789

    theduke56789 Peon

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    #13
    Setup a custom channel for each ad type and see which yields the best cpc and then test different combinations. It's a trade-off between website appearance/usability and $.
     
    theduke56789, Jan 29, 2006 IP
  14. MtraX

    MtraX Well-Known Member

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    #14
    Thanx BH ;-)
     
    MtraX, Jan 29, 2006 IP
  15. vprp

    vprp Peon

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    #15
    I tried testing this on my Web site and I ended up earning less. I posted a thread on here with some semi-specific figures. Some people say they earn more, I didn't and there are others who have had the same experience as I. I don't believe that if you only have one ad unit, that Google will display the highest paying ads.

    The only way to find out is to test it yourself.
     
    vprp, Jan 29, 2006 IP
  16. MtraX

    MtraX Well-Known Member

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    #16
    Hi vprp

    Google does attempt to show the highest paying ads. That's why you'd sometimes see only 2 ads in a 4 ad unit. Those are the higher paying ads. Just imaging how much more money they make by just displaying 10-20% higher paying ads?!!! So I'm sure it's optimised...
     
    MtraX, Jan 29, 2006 IP
  17. AdsenseAddict

    AdsenseAddict Peon

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    #17
    Here's my figure yesterday:

    On one 300x250 (2 ads): $.29/click
    On one 160x600 (5 ads): $.5/click

    I removed the 300x250 ad and all the ad goes to the 160x600. Still waiting for my results.
     
    AdsenseAddict, Jan 30, 2006 IP
  18. itsme

    itsme Well-Known Member

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    #18
    I still think the single biggest factor for earning $$$ on adsense is traffic. The more traffic you have, the more $$$ you'll make.

    But if you have reached your traffic peak, then try to optimize the ads that are served on the pages.
     
    itsme, Jan 30, 2006 IP
  19. IamNed

    IamNed Peon

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    #19
    It has nothign to do with #of ads.
     
    IamNed, Jan 30, 2006 IP
  20. theduke56789

    theduke56789 Peon

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    #20
    Could you elaborate on that, Ned? So are you saying it's totally dependent on impressions and click averages?
     
    theduke56789, Jan 31, 2006 IP