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Google Adwords Website Optimizer tool is set to be released

Discussion in 'Google AdWords' started by fastimprovement, Oct 18, 2006.

  1. #1
    For those of you who are in to multivariate testing, you might be interested in the release of Google Adwords Website Optimizer (though it doesn't seem to handle Taguchi tests unfortunately ... which is a huge shame)

    You can find out more here:

    http://services.google.com/websiteoptimizer/index.html

    Take a look and sign up if you think it will help optimise your site.

    Cheers
    Howard
     
    fastimprovement, Oct 18, 2006 IP
  2. seodelhi

    seodelhi Active Member

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    #2
    Thanks for this, just signed up for an invitation.
     
    seodelhi, Oct 18, 2006 IP
  3. iBold

    iBold Peon

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    #3
    I'm curious about the reporting...and why they didn't just integrate this into analytics. Seems like just an upgrade to the existing conversion tracking that analytics already has.
     
    iBold, Oct 18, 2006 IP
  4. samroy

    samroy Peon

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    #4
    yaaa .... Now Google is also concentrating on the Landing pages in PPC activities along with ad copies, keywords, etc .. for better CPA and user experience !!

    Signed up and waiting for invitations ....


    Thanks!
     
    samroy, Oct 19, 2006 IP
  5. sarathy

    sarathy Peon

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    #5
    This is a great info, THanks for this, Iam sending them a mail now :)
     
    sarathy, Oct 19, 2006 IP
  6. jessica12

    jessica12 Peon

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    #6
    jessica12, Oct 19, 2006 IP
  7. Annie7

    Annie7 Active Member

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    #7
    http://services.google.com/websiteoptimizer/

    This tool teaches to optimize the landing page, so that the visitor wanted to stay. First it shows you the possible variants of the page, then the experiments goes live, when all these variations are tested and the data is collected.

    In the end the best variant is defined. :eek:
     
    Annie7, Oct 19, 2006 IP
  8. WhatiFind

    WhatiFind offline

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    #8
    WhatiFind, Oct 19, 2006 IP
  9. fastimprovement

    fastimprovement Peon

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    #9
    Most probably because running split tests on landing pages is more to do with Adwords than it has to do with Analytics, and as not all Adwords users have Analytics accounts (huh!! ... and why not??!!) then it makes sense for it to be an Adwords tool.

    Also, it's not *just* conversion tracking, is it.

    H
     
    fastimprovement, Oct 19, 2006 IP
  10. fastimprovement

    fastimprovement Peon

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    #10
    Why do you say that? This tool won't make any difference to the amount of information Google already have about us :) ...

    H

    p.s. it surprised a client of mine when I told him Google would serve up different results depending on whether he was searching from home or from work. He didn't believe me, but after testing it out he was shocked ... "hell, didn't you realise all the info they have about our surfing habits is shaping the way we see results pages?" I said to him. ... which of course, makes a mockery of all those tools that measure your 'position in Google organic search for your search terms' ... yeah number one slot, but who's doing the surfing to get the results, eh? :)
     
    fastimprovement, Oct 19, 2006 IP
  11. seodelhi

    seodelhi Active Member

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    #11
    Did anyone recieve any invitations till yet...plz keep us posted.
     
    seodelhi, Oct 20, 2006 IP
  12. sarathy

    sarathy Peon

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    #12
    i think we will get by next week hopefully
     
    sarathy, Oct 20, 2006 IP
  13. skandalouz

    skandalouz Guest

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    #13
    the demo was quite helpfull, however i probably wont be using this. i signed up for an invite tho, no reply as of yet.
     
    skandalouz, Oct 20, 2006 IP
  14. arena

    arena Banned

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    #14
    Thanks for the info friend.
     
    arena, Oct 20, 2006 IP
  15. Arizona Web Design

    Arizona Web Design Guest

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    #15
    The tool is amazing. I've been running it for a few days and I can't say enough good things about it. I've used the paid services in the past, but this is so much better! (and FREE!!!)

    I wrote a little review on Google's Website Optimizer on my blog- check it out if you're interested!
     
    Arizona Web Design, Nov 8, 2006 IP
  16. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #16
    I just received the invite and will testing it out over the next few days. Updates here and at my blog.
     
    GuyFromChicago, Nov 8, 2006 IP
  17. fastimprovement

    fastimprovement Peon

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    #17
    Heh, it's a small world isn't it :)

    H
    (who's just been playing with it ...)
     
    fastimprovement, Nov 8, 2006 IP