How are the earnings these days ?

I am not sure if it's just me but the CPM has decreased considerably since the last week.

Anyone else experiencing it ?

 

You would think that with yahoo and msn both competing now with Adsense this would be the case.

 

My earnings are good these last few days...almost at my daily records

 

You can't generalize the entire monetizing market at once. Each market has a different set of advertisers and a different set of publishers. If your market all of a sudden gets a ton of new publishers, the number of good paying ads will decrease. If your market loses a few advertisers, the competitive price bidding wars go away, leaving everyone with lower paying ads.

When my eCPM dropped a few times over 5 months, I just cut back on the number of ads shown. This often returned my eCPM to average, and when I saw it increase, I added ads (which increased my CTR).

The only way to know if your income is truly dropping is to trend it over time. Here's a graph of my income from when I started monetizing (December05ish) to today. You can see the spikes and drops, but the trending curve goes up. If I look at any 1 or 2 week period, I could think I'd be rich or poor. As long as it trends up, I'm happy.



Some of my markets can see 1-2 month drops! Nothing to worry about, it corrects itself over time as the market returns for whatever reason. Seasons, holidays, tax day, everything affects markets differently.

 

That's a good looking graph. Take some green
When i look at the graph, i see a smart and hardworking webmaster..

 

Haha thanks.

I actually don't check my AdSense stats at all except to look at the previous day's stats to update my charts. My CTR is miserable but my average visitor goes 5-7 pages deep, so higher impressions will give one lower CTR, but people return again and again. That is my profit motivation -- gaining information from my readers. AdSense revenue is just a nice side income, but it is inching closer and closer to being almost a full time profit. Over time, traffic seems to build itself, there is very little I have to do to promote.

The big problem for many is trying to make changes and see instant gratification. My blog plan is a 36 month goal, not a 1 day or even 1 month goal. No business succeeds right away, and some of my businesses took 7 years to make a huge profit. I'm in no rush, and those who come and go will only make my sites more worthwhile when people come in 2009 and see 3-5 years of history.

As long as the graphs don't plummet over time, I don't really care. My income could plateau and flatline from now on, and I'd be happy.