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How to Find a Niche?

Discussion in 'Google' started by delhidon, Aug 16, 2008.

  1. #1
    Let's begin with the end in mind: "Success in any business always comes back to supplying a product that the public has a demand for and that the market has room for. Find the right niche and you are on the right path."

    What does niche marketing mean? Niche marketing is about finding small opportunities on the web, small areas in which people might be interested and for which they might be searching.

    Big companies and experienced webmasters are not interested in these areas because they are not important enough. But a small business could be something in which you might be interested.

    Perhaps a small mini website will not generate thousands of dollars every month; it might generate 100 bucks, for example. That is ok, if the effort involved in terms of creating this mini niche website is not too high; in this way, you could repeat the same business model again and again.

    Taking into consideration that every small business could generate around $100 every month, with ten niches, you could earn $1.000 monthly. Does this sound better? And what if you could create 50 websites?

    The first step in to finding a niche market is always keyword research. You need to find small markets which do not have competition. This is not as difficult as you might be led to believe.

    Google has just released an exciting tool to do keyword research. It will probably be the only tool you need to find a niche. And best of all you pay "zero dollars" for it. That's right... You pay nothing. Thank you Google! You have made our lives a lot less complicated.

    Google search data is something we've all wanted to see for years, but had to contend with less accurate proxies such as Wordtracker and the Overture (Yahoo Search Marketing) keyword suggestion tool.

    Google's keyword tool (new and improved) service makes it easy to gauge an existing market simply by looking to see how many keyword searches are being conducted for your target product or service. It now finally shows actual numbers rather than just the relative search volume.
     
    delhidon, Aug 16, 2008 IP
    tattoos and kmzeron like this.
  2. healthybabe

    healthybabe Peon

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    #2
    good article, thanks.
     
    healthybabe, Aug 16, 2008 IP
  3. bobchrist

    bobchrist Active Member

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    #3
    Good topic, I think it is also necessary to analyze the "competition" in specific niche, if particular niche has strong competition either you should target it with collaboration of joint projects or you should target a sub-niche which are generally low risk market.
     
    bobchrist, Aug 16, 2008 IP
  4. tattoos

    tattoos Prominent Member

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    #4
    Excellent post.

    Great stuff there..
    +rep
    Thanks for the post..

    Cheers
    James
     
    tattoos, Aug 16, 2008 IP
  5. roflwaffle

    roflwaffle Banned

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    #5
    Great article my friend.
     
    roflwaffle, Aug 16, 2008 IP
  6. nuttakorn

    nuttakorn Active Member

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    #6
    might try for long tail keywords, you may find the niche in specific
     
    nuttakorn, Aug 16, 2008 IP
  7. jeflin

    jeflin Peon

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    #7
    A big fish in a small pond, or so they say. There are so many niches around but I think interest still counts.

    Going into a niche like aerodynamics, no matter how lucrative, will bore us to death if we have no interest and it will show in the content.
     
    jeflin, Aug 16, 2008 IP
  8. bobchrist

    bobchrist Active Member

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    #8
    bobchrist, Aug 16, 2008 IP
    tattoos likes this.
  9. expiringdomains

    expiringdomains Peon

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    #9
    Thank you for this great piece of information.
     
    expiringdomains, Aug 16, 2008 IP
  10. jasbloger

    jasbloger Peon

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    #10
    But remember that google loves big pages so a small page will have more difficulties to promote itself. And it is hard to promote many small pages. It's easier to promote one big thing once.
     
    jasbloger, Aug 16, 2008 IP
  11. charroseo

    charroseo Peon

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    #11
    great article, this tool is great for an exact number of searches, but the pitfall is that don't show long tail keywords, so I'll have to continue using Wordtracker, but it's a great tool to measure the real impact of a root keyword...
     
    charroseo, Aug 16, 2008 IP
  12. tattoos

    tattoos Prominent Member

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    #12
    tattoos, Aug 16, 2008 IP
  13. brian65

    brian65 Active Member

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    #13
    Is the initial post more about long-tail keyword research than finding a niche market? Do you need to find a niche market first in order to begin researching keywords related to the niche?
     
    brian65, Aug 17, 2008 IP
  14. kingofsanda

    kingofsanda Peon

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    #14
    Thanks for posting that article, it's very informative.
     
    kingofsanda, Aug 17, 2008 IP
  15. cwills

    cwills Peon

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    #15
    Thanks for the info. I'll have to check this out. I really miss some of the old tools that used to be available before all the search engines became so secretive and Yahoo started to become irrelevant.
     
    cwills, Aug 17, 2008 IP
  16. TheVccMatey

    TheVccMatey Peon

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    #16
    TheVccMatey, Aug 17, 2008 IP
  17. kmzeron

    kmzeron Well-Known Member

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    #17
    Excellent. Rep added.

    Thanks for sharing.
     
    kmzeron, Aug 17, 2008 IP
  18. lightlysalted

    lightlysalted Active Member

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    #18
    an excellent post, well thought through and resaerched, although i agree with others that researching the compeition is also critical, it may be a big market but if it's already saturated then you will have to work much harder to get anywhere
     
    lightlysalted, Aug 17, 2008 IP