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AdSense experiment: First ad unit contains the highest paying ads

Discussion in 'Placement / Reviews / Examples' started by Michau, Mar 21, 2006.

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  1. #1
    If you put several AdSense ad units on your page, you need to remember that the first ad unit always contains the best paying links. Here’s a description of my experiment, which shows that the difference is often as big as 8-10 times! It also tells you how you can increase your earnings by simply altering the loading order of your ad units (with practical example).

    http://www.sensecolumn.com/2006/03/first-ad-unit-contains-the-highest-paying-ads/
     
    Michau, Mar 21, 2006 IP
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  2. TCR

    TCR Peon

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    #2
    Do pages load left to right by default? Can you take a look at mine and tell me which ad you think loads first?

    thecramerreport.com
    That is really usefull info. Can anyone verify?:confused:
     
    TCR, Mar 21, 2006 IP
  3. Michau

    Michau Well-Known Member

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    #3
    Ad on my page loaded left to right, because I have just one table row.

    Generally the ad that loads first is the one that it first declared in your code.
     
    Michau, Mar 21, 2006 IP
  4. Jean-Luc

    Jean-Luc Peon

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    #4
    My understanding is that ads are loaded in the order they appear in the source code of the page.

    Jean-Luc
     
    Jean-Luc, Mar 21, 2006 IP
  5. Michau

    Michau Well-Known Member

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    #5
    That's exactly right. I have edited the article so that it gives more emphasis to this.
     
    Michau, Mar 21, 2006 IP
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  6. TCR

    TCR Peon

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    #6
    Great to know, thanks Michau
     
    TCR, Mar 21, 2006 IP
  7. Moe

    Moe Peon

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    #7
    How do adlinks factor into this?
     
    Moe, Mar 21, 2006 IP
  8. Michau

    Michau Well-Known Member

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    #8
    Adlinks are not connected with the ad units, and will contain the same keywords regardless of where they are placed on the page.
     
    Michau, Mar 21, 2006 IP