So my CTR has dropped from around 1-1.2% to 0.3% My earnings have been effectively quartered. Anyone else suffering bad? Come up with any ways to combat it? I am not impressed
Google has been under pressure because of their previous click areas. There is no doubt that adsense publishers (myself included) will face a major drop in revenue but so will Google. They are going to let go of a lot of money with this new click area thingy. Both adsense publishers and Google are going to suffer bad but I guess Google has a lot more ways to make money than adsense publishers so yup, it surely is a sad news
It seems to me that if there are less untargeted clicks that the clicks that are made will convert better (more conversions per click) meaning that advertisers are going to be willing to bid more for the clicks so in the end I think it will all work itself out. Just give it some time.
Always have this in mind " Do No Evil" .... Eventually the CPC will increase with more conversion expected. This is in deed a brilliant move by Google to combat accidental clicks and advertisers will lessworry about their visitors being accidental ... Give it some time.. For me, I don experience a drop in my earnings after this change..
My CTR is lower (by 5-10%) BUT my CPC has gone UP, almost by 50%. Something is going on with G's thinking with this...
My CTR is the same, but my CPC is down. I'm really really pissed off at google. I'm getting targeted clicks on retarded crap. Right now that I speak I have 382 clicks for $9.53. THats lower than 2.5c per click. Now i'm in pretty deep. I remember having 2 sites and making 6cents a click. That was the good times where 150clicks got me 10 dollars. Now 3 times the clicks, same money in cases, or slightly higher. I hope this changes or im out of the industry. I'm going to take the ads off. It's not worth it to make the website ugly. I would rather make the websites nice and user friendly, so more traffic can come in and sell adspace.
What type of site are you running? Well, most of your clicks probably were accidential if your CTR took a hit that bad. Has your traffic stayed the same?
I run a soccer related news site. Avergaing 20,000 hits a day. CTR has dropped, CPC has dropped slightly aswell.
My revenue didn't change after ads clickable area rolled out. I believe google reduce our clickable area but increase up per clicks revenue
I am seeing a slight drop in CTR (not much) but will have to give it more time to suggest that its this new concept that is to blame. It might be coincidental. Anyhow, mnore targetted clicks will eventually mean more conversion and higher CPC>
Ok guys, my CTR didn't really drop. I have been receiving low traffic for the last 2 days because of the holidays so eventually, my earnings have dropped. The way I have placed my ads, I don't think that it'll hurt me a lot because I never wanted people to click ads accidently. As soon as the traffic is back up, I will be able to tell you better. Also, I wasn't thinking clear last night when I wrote my last post here on this thread. You guys are right. This makes sense. First I think the CTR will not decrease provided that you haven't placed your ads to take advantage of accidental clicks, second, Google is more likely to charge more $$$ from advertisers because this step would ultimately result in better sales (conversions). So perhaps, when the dust settles, we'll all see a big and clear picture. This move will also make a lot of webmasters think about their traffic and new ways to get more traffic so the chances are that we will get something good out of this sooner or later My two cents
The thing is my site is not set out to take advantage of accidental clicks and I find it hard to believe that almost 3/4 of my clicks were accidental. All I have is a Large Square between header and the news item. Im really surprised at how much it has dropped.
What about unique visitors? Hits doesn't matter unless you're in a CPM company. It's all about unique visitors + pageviews.
They could have been accidental because of that. When you put your setup like this: News headline G AD Content People then think the news headline is directly related to your adsense ads. I don't know why google still tells people to do this, I thought it would be against the TOS.. but apparently it isn't.