Holy crap... This is a first. You don't see a big site normally using adsense, you see them selling banners.
Can you imagine what kind of money WWE.com could make using adsense. There are people on this forums that make a lot of loot every year that probably don't have the wmount of traffic WWE.com has.
Looks like they are using it on trial basis. Honestly, it is unfortunate when such sites uses adsense with so poor ad blending.
no it means they are not making enough money online(by selling products) and lol the ads which are appearing there also sell wwe merchandise
Many WorlWide Newspapers, portals, myspace and other social networks use adsense. Because it's the biggest web revenue source ever.
Adsense will be very profitable especially for a site like WWE with its volume of hits. I would think this is a wise choice.
Violence? WWE is all about entertainment, it's all fake. BTW, they were using some cpm ad network before, right? - DarkX
Wow that is smart of them. They will probably makes thousands a month without even spending money on promotion and stuff. I envy them.