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Question about Impressions

Discussion in 'Google AdWords' started by a718, Aug 13, 2007.

  1. #1
    In Google's documentation, they say for an impression to occur the ad has to actually be shown on the page. In your experience, have you received impressions for ads that are buried beyond the first page & the user only views the first page?
     
    a718, Aug 13, 2007 IP
  2. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #2
    The ad needs to be shown to a user for an impression to be logged.
     
    GuyFromChicago, Aug 13, 2007 IP
  3. selltrib

    selltrib Peon

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    #3
    Am I right in saying that an Ad can appear on a page but be at the bottom of the page and even if the use doesn't scroll down to see it, it's counted as an impression?
     
    selltrib, Aug 13, 2007 IP
    GuyFromChicago likes this.
  4. BigWill

    BigWill Peon

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    #4
    You are correct. It just has to load. It doesn't matter if they scroll down. There's not really a technical way that I can think of to track that.
     
    BigWill, Aug 13, 2007 IP
  5. CustardMite

    CustardMite Peon

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    #5
    It makes the clickthrough rate a bit misleading if you're appearing around position 10 (since the advert sometimes appears at the bottom of page 1 and sometimes at the top of page 2).
     
    CustardMite, Aug 14, 2007 IP
  6. john269

    john269 Notable Member

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    #6
    Not really. You just have to bid more. The higher you bid the higher your position.
     
    john269, Aug 14, 2007 IP
  7. selltrib

    selltrib Peon

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    #7
    I often bid a higher that i really like to e.g .10cents a click and then slowly lower my bid down to what I prefer to pay over the course of a few days and sometimes i have managed to stay at a certian position because of getting a good CTR on certain ads.
     
    selltrib, Aug 14, 2007 IP