In and of itself, not really. If you haven't done so yet, read the Search Engine Optimization FAQ on SitePoint and Chris Beasley's SEO Guide (links are below). http://www.sitepoint.com/forums/showthread.php?t=182915 http://www.websitepublisher.net/seo-guide/
I remember that blog entry, but didn't take the time to look for it. Kudos to you for posting the link to it.