I work in the marketing department in ArtWeb LLC, our company produces and sells website templates. We decided to produse the website templates collections (is a set of theme related templates). Once a month we'll lay out 12 web site templates and logotypes concerning only one theme but being designed in different ways. So my question is: Is it good way to increase our traffic & sales? PS We have an AdWords company, a few press releases and an article related to Thematic collections What we need to do more?
Are you giving away free templates and logotypes monthly? If you do this, you will gain traffic and sales (if people like your templates) It's a good strategy.
I know that free templates can increase our traffic, this part of our website is under construction now (we want to lay out free templates and logotypes weekly). But this collections is not free ) I want to understand, where I need to advertise collections for example related to Sport or Business, which people are my target?
If collection is good, it can be nice try to increase your sales. Can I see it? Did you produce such collections before and what results did it bring? Tell more about it.
So paid templates weekly right? You can use adwords for targeted ads. Be specific with your words in your ads such as "sports templates" (for one ad) "business templates" (for another) to get the best traffic possible to your site.
Now our collection lay out on the main page of our site: TemplatesFlow (dot) com (Sorry I cant leave links yet thats why I use such way)
So for example if, we lay out the collection dedicated to sport, in adwords company i need to use only one keyword phrase "sports templates", not: golf templates, bike templates, templates etc. ?