SEO Reports

for those who take on clients for SEO,
What type of reports do you show your clients?
do you show them the effect of each keyword per search engine? or etc...
please I really need enlightened on this..any suggestions?

 

We integrate 3 different report packages as part of our bundled offering:

1) Urchin - all the standard ones (not the UTM or the add-on modules) and we have created 4 custom reports
2) ClickTracks Pro (Log File based ISP Version)
3) Advanced Web Ranking - History of ranking for keywords in all search engines

We're a new company and still tweaking our offering. Not sure if we will continue with this package but we couldn't find everything we wanted in a single package and felt we needed all three of these to cover all that we wanted. DP's keyword tracker is great for monitoring your own sites, but not designed for automated pblishing of reports nor for many clients.

Our objective was to provide all the insight we could and to make sure the entire reporting process was automated so we could focus on optimization tasks and not monitoring and reporting.

 

Nitin - is there an off the shelf product you use to generate the reports automatically? Can you point me in the right direction?

I'm using Google Analytics right now set to generate a report and email to me a PDF every month, but I would prefer to have something more customizeable

Thans.

 

Stats and the serps, as they rise..