Hi everyone, I’m looking for some general advice from experienced SEOs about the best way to exit or sell a high-traffic website. I currently run a content-based site that gets the majority of its traffic from Google organic search. The site has grown steadily through SEO and now receives a large volume of monthly visits. Monetization has been kept very simple, so the site is relatively low-maintenance, but I don’t have the time to properly optimize or expand it further. I’m not trying to sell anything here or share links publicly. I’m mainly interested in hearing from others who’ve been through a similar situation: What are the best marketplaces or brokers for selling SEO-driven websites? Is it better to sell directly or use a broker for traffic-heavy sites? What SEO metrics do buyers usually care about the most? Any common mistakes to avoid before selling an SEO asset? Any advice or experiences would be appreciated. Thanks in advance.
Just make sure the traffic is real (no bots), comes from legit sources like SEO or ads, and you're upfront about it.