Saw this message in my AdWords account: Account paused. Your verification deadline has passed. To restart your ads, complete advertiser verification. Was it hard for you to verify yourself as an advertiser? What are they requiring there?
They typically ask for some personal information and documentation to confirm your identity and business details.
You can use agency accounts to avoid such problems. They have more trust and therefore it is easier to promote your products through them.
Google's advertiser verification usually requires basic business details, identity documents, and sometimes proof of operations (like a website or business license). The process varies based on your industry and location. If your account is paused, check your Google Ads account → Billing & Payments → Verification for specific requirements. It’s usually straightforward but can take a few days. Did you receive any email with more details?
The process was intriguing. I submitted the required documents and answered what felt like countless questions, only to receive a message requesting additional documents. That was a few weeks ago. Then a button appeared labeled 'Start Again' or something similar. There was a new deadline too. I clicked it, resubmitted everything, and within hours, my account was approved.