Do these strategies still work? - Affiliate Beginner Well, for context i mostly sold online through paid media directly to a sales page (through Meta Ads/Google... You name it). Its nice, but there's some issues such as campaigns tend to die quicky, CPM and CPC are always growing which impacts overall ROAS which makes it very hard to find a "sweet spot" while advertising products. These issues led me to try different approaches. But what am i planning? Well, the most basic thing ever (well, not so much) Here's my plan: 1 - Lead Capture Strategy: I plan to create a blog and a YouTube Channel and work with a SEO organic strategy offering a lead magnet to attract leads. Yeah, everyone does that but, how can i make it more effective? Any suggestions on the type of lead magnet that works best? Any advice on how to optimize visitor conversion to leads? 2 - Niche Selection: Since i mostly worked with paid ads i never really cared about a "niche" for content creation, i only just got a product and started announcing. While trying to choose a niche. What criteria do you consider important when selecting a niche? Any tips for identifying a profitable niche? 3 - Advertising to Increase Prospects: Well, since i'll have a project with a name it basically becomes a "brand" of sorts. I plan on using paid media to increase my notoriety through advertising my content and have a lead capture campaign for those who watched my videos or visited my Blog. I mean, i'll have a blog and a YouTube (i like these social media more than TikTok or Instagram, but i'm open to suggestions) -- AND LASTLY Lead Management and Newsletter: For all of those who download my Lead Magnet i plan to nurture them with content through a newsletter. PS: actual content and not just these stupid sales e-mails people send, i find them really irritating. PS: yeah i plan to offer products to them, but not in every single e-mail - Well, its basic because it seems what everyone is doing but certainly not easy to implement! Can you share your thoughts and experiences? Are there any affiliares on reddit doing the same? (I bet there is) - I want to hear from you and learn C.
Absolutely—your strategy is grounded in long-term sustainability, and while it’s “basic,” that’s exactly why it works. The fundamentals haven’t changed, but execution is where most fail. 1. Lead Magnet Effectiveness The most effective lead magnets today are: Niche-specific checklists (e.g., “7-Step Guide to Boost Your ROAS Without Increasing Ad Spend”) Free tools or templates Exclusive case studies or data reports Make it actionable, concise, and directly tied to the problem your audience wants solved. You can also embed a smart daily value widget in your blog—like this free Bet of the Day widget I use on one of my sports projects. It's a passive way to engage and build trust through content utility. 2. Niche Selection Tips Use: Google Trends + Keyword Planner to spot consistent or rising search volume Reddit, Quora, and forums to find pain points in evergreen topics Pick a niche with buyer intent, not just traffic—e.g., “football betting tips” outperforms “football history” Look for overlap between passion + problem + monetization. If you’re not into the content, the long game gets painful. 3. Paid Media to Content You’re 100% right—CPMs are volatile. Paid media should now amplify high-performing content, not just sell cold. Start with: Retargeting blog visitors/video viewers Promote your lead magnet page, not product pages On YouTube: create content like “X reasons your ads aren’t converting” or “How I lowered my CPL by 40% with this trick”—value-first, product-later. 4. Newsletter That Converts You're ahead of the curve wanting to inform before you pitch. The best approach: Educational sequences (how-to’s, mistakes, breakdowns) Soft CTAs: “Want tools that do this for you? Here’s one I use” Story-based content (journeys, real problems, outcomes) Final tip: don't sleep on schema-rich articles on your blog for long-term traffic. Structure matters. Hope this helps—curious to follow your journey. Let me know if you'd like feedback on your blog once live.