How can I structure my business model?

I focussed since the beginning of this year on a startup with lower budget and only used my sales skills, which I used, in past as a Facebook agency owner 2 years (getting clients like restaurants and realtors).

Since I have this know-how and can't deliver results like SEO, ads and professional content management, I had to cooperate with someone in this field.



I brought him 4 potential clients through cold calling, for á website audit. He owns an SEO agency for 30 years. And he is pretty solid when in comes to professionality.



To make it short, he still has 2 appointments which I generated, But I dont know what to do and how to work with him, since we have a contract where I will get paid like affiliate 10% but he couldnt close the clients which I sent him in 3 months.

Should I wait ? Should I refer the other clients to get more businesses for him?







That's what he wrote today:

Hello Taner,

briefly to the info:

Van Vertes I have not heard anything

Auto Stephan: Have proposed a first measure for 400.-

once, so far still no reaction.

Gallery Fach: Similar to Auto Stephan, he had only written to me,

that he has just privately other concerns and therefore currently no time.

Thursday 5 May 11h goes with me!

Many greetings

Thomas





With the other agency I already made 200EUR from 2000EUR 3-month contract. But what can I do in the future to avoid this long waiting line, should I work with smaller agencies ?

 

Well this its part of the business and failures its part of it .I think its not your fault as you dont have the responsability to make people buy only to search them .Either you continue to search other clients or you work with other companies

 

As @sarahk indicates, three leads is way too few leads to come to any conclusions. As someone with sales experience, you should know that. Further, as an ISR (Independent Sales Rep) who is paid only on commissions, it is really up to you to make sure that the deal gets closed. And it sounds like this guy needs help. You should stay involved with the sale beyond passing the lead along. Not only should this help the conversion rate, but by being on sales calls, you will also discover if this guy is worth the effort, (i.e., are his services competitive, priced right, etc.) or if you should focus your efforts with other suppliers.

 

Maybe you need to find better leads that will close once knowing what he can do and at what price was agreed upon. If you are providing the bait and then he gives them the switch, then those kinds of sales may not go through. Then they tell you that you sent them to a guy that charged me more than what you said he would. How long have you known this guy? Have you just recently gotten into bed with him? Are you still looking/obtaining leads while waiting for potential commissions from this guy?

 

Quite interesting dilemma. You'd rather wait for a while more, and then send new clients to this business. If there will be a total failure and this businessman will fail again, then just refuse the idea of communicating with such an irresponsible person.

 

Work for yourself. Update your SEO and content writing skill set, and start a business bringing in new clients for yourself - instead of working hard for someone else.

 

I doubt that. For your information, Google only started in 1998. SEO wasn't invented in the last century.

 

The first use of the acronym "SEO" was recorded in 1997, according to the sources I found. Danny Sullivan launched "Search Engine Watch" in 1997 which, among other things, offered tips on how to rank your website better on the search engines of that era.

 

This might be the best strategy. Doing SEO for yourself instead of for someone else. You could build some residual income for yourself for the efforts you place in securing others clients.