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Struggling with getting new clients! Ask me any question

Discussion in 'General Business' started by Michael Olat, Sep 13, 2019.

  1. #1
    Hello Fellas,
    I just joined this community but I believe that the best way to contribute my quota is by offering substance of value. I manage a team of experienced web developers, online marketers and VAs. If you are struggling with growing your business, feel free to ask any question you have in mind. We would love to assist you.
     
    Michael Olat, Sep 13, 2019 IP
  2. NetStar

    NetStar Notable Member

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    #2
    What makes you the go to resource on getting new clients across all business genres and niches?

    If this is really the first post you want to make you should introduce yourself and give some background information on who you are and what you have achieved. I am sure you have great intentions with this but your post assumes the audience will have less experience than you. It wouldn't be fair if someone asked you a question that was outside of your skill set or experience.

    Since your post is vague. I will kick this off to help you contribute your quota by giving you a chance to offer some substance of value:

    1) How does one get more clients?
     
    NetStar, Sep 14, 2019 IP
    JoeSpirit likes this.
  3. Dr.karim

    Dr.karim Active Member

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    #3
    Thanks for the post.
    I'm just starting my webdesign service.
    How do I get clients?
    Some ideas are searching Google business/maps and check every business website for faults and/or bad design, but this process is time consuming and hard in addition to conversion rate isn't guaranteed.
    Making an affiliate program, but who to reach out to join?
    Google search ads, period.

    Also, I don't have clients yet then should I make just some designs and add to my portfolio OR fake pretend to be the designer of some website - without a link, just website.tld?
    Should I provide other services like seo, maintenance, optimization, security...?
    How to convince prospects of me when I still have no reputation?

    Thanks in advance.
    Best regards,
     
    Dr.karim, Sep 19, 2019 IP
  4. Michael Olat

    Michael Olat Peon

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    #4
    Hi Netstar, thanks for asking. The question was meant for the average small business owner just starting and struggling to get new customers. I understand my question is vague and not specific to any niche. However, I intend to pass a general knowledge that could help, especially with the use of digital/online marketing
     
    Michael Olat, Sep 24, 2019 IP
  5. Michael Olat

    Michael Olat Peon

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    #5
    Hi Dr. Karim, getting a job as a web designer isn't a straight forward approach. Here are some advice for you:
    1. Focus on a specific niche. It could be dentists, Ecommerce, hospitality etc.
    2. Go to groups where your target audience hangout, FB groups, forums, blogs, news sites, Linkedin groups, associations, offline events
    3. Offer to do website designs for free for 2/3 lucky people in exchange for referrals. (You need to build your portfolio before you start marketing)
    4. Spend some time to create bespoke services to the 3 lucky people and ask for referrals
    5. dedicate few quids/day on running ads to promote your service. I recommend FB for this.
    Please, stop your ads and marketing when you've gotten some clients.
    In summary, having an healthy portfolio is very important in your line of business. one of my customers lost a deal of £1500 web design service 2 weeks ago because she couldn't provide the interested prospects with her past projects. Best of luck
    5.
     
    Michael Olat, Sep 24, 2019 IP
  6. NetStar

    NetStar Notable Member

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    #6
    So in a nut shell... come up with a random idea.... try to figure out where to randomly go to find your target audience... offer to do something for free... spend your time doing that something for free... then run ads. . . . . .

    That doesn't help anyone. Really what is needed is the answer to 1) How do I find my niche for Web Design 2) How do I find out where my target audience hang out at.

    Web Design is a SATURATED market. It blows my mind when someone wants to get in to freelance Web Design in 2019. However, you can be successful if you are creating web sites for a specific niche. For instance, Hair Stylists are using social media to market themselves from IG to FaceBook. Most of these independent stylists do NOT have web sites. The number 1 reason is PRICE. You could create a series of templates/themes that use wordpress for the Hair Stylist niche and offer already made templates to hair stylists for a fraction of the price. Host the web sites yourself and charge a monthly fee. For instance, you could charge $200 per web site with a $29.95 monthly charge. You could offer additional paid upgrades from online appointment scheduling to FB marketing services etc. You can find your clients by targeting hashtags on IG. Go to IG search and start typing in general hashtags (ie. hairstylist) then look at their tags and explore. You can create ads on IG and pay for exposure targeting specific demographics. Sames with FaceBook. You can also find Hair Stylists by going on to the many forums and online communities where hair stylists collaborate. This is just an example. Other examples could include bands, comedians, hobbyists etc. The goal is to have a framework already created to launch a website in real time.
     
    NetStar, Sep 26, 2019 IP
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  7. GlowHost-Sales

    GlowHost-Sales Member

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    #7
    First of all you will have to find out and determine your Unique Sellers Proposition - in other words how is your service is different to others. Then the best way is to do your best for your current clients so they will tell about your service to their friends etc.
    Then later I think that worth to invest in some ads.
     
    GlowHost-Sales, Sep 27, 2019 IP
  8. dojodesign

    dojodesign Well-Known Member

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    #8
    NetStar - you won the internet today :)

    Excellent ideas and guidelines, you should probably claim to be the specialist in getting new clients, I'd believe you :)
     
    dojodesign, Sep 27, 2019 IP
    NetStar likes this.