I've posted a smart pricing FAQ, and I'd love to get everyone's opinion on it. Hopefully it will reduce some of the confusion surrounding smart pricing.
Oh that's lovely..I actually started a thread with a question on smart pricing a few weeks back but din't get a good answer. You article really help me understand it better. Cheers, bnts
No offense but i believe this info is a bit old. I run many websites and see a entirely different eCPM for all sites. I have sites in many niches and see that some can have a 12 clicks for 4.00 while others take 40 clicks to do the same. I see this on individual pages as well within the same site. One page of mine gets 1$ clicks daily but others on the site get almost nothing with the same clicks and the same style pages. Not to say you are wrong in this, i just think google has changed some things since this was first thought of.
You can, and will, have different eCPMs for different sites. That's natural. A site about mortgages will have a very high CPC while a site about arcade games will have a low CPC. Just because your whole account is smart priced, doesn't mean the CPC or eCPM will be the same for each site. What it means is that the reduction in CPC will be the same across all sites.