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Focus on quality content in SEO?

Discussion in 'Search Engine Optimization' started by konnectrix, Jan 28, 2015.

  1. #1
    I think now a days link building is not helping to improve our website ranking in SEO. The quality content is enough to get Good rank in top search engine. What you think about this?
     
    konnectrix, Jan 28, 2015 IP
  2. patco

    patco Well-Known Member

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    #2
    Content is the MOST important factor... Then any other SEO technique (like On-Page and Off-Page). For a long tail keyword with low competition you can only rank good with content, nothing more to say! :)
     
    patco, Jan 28, 2015 IP
  3. KylieSweet

    KylieSweet Well-Known Member

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    #3
    Link building still count and this will depend on how the method will be implemented such as creativity and engagement to the targeted audience.
     
    KylieSweet, Jan 28, 2015 IP
  4. Page3

    Page3 Member

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    #4
    What scares me about link building is that google often makes changes, and some day, you might have your links in a spot where google doesn't like them anymore, even though they considered them fine previously. That's why I try to concentrate on content building as much as I can. I don't think you can ever go wrong with content building.
     
    Page3, Jan 28, 2015 IP
  5. AffilaiteWaves

    AffilaiteWaves Greenhorn

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    #5
    Content is not for seo or link building it is for your audience .If they know you always have good content for them ,they will automatically come to your site without going to Google.

    And Google ranks your website on user interactions so giving quality content is only answer to survive in this hard competition

    Thanks
     
    AffilaiteWaves, Jan 29, 2015 IP
  6. DEEPIT

    DEEPIT Member

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    #6
    you have create quality content then most of seo work is complete.
     
    DEEPIT, Jan 29, 2015 IP
  7. deepakrajput

    deepakrajput Member

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    #7
    High Quality Content for regular Blog update is best SEO techniques to improve your website traffic.
     
    deepakrajput, Jan 29, 2015 IP
  8. jackluter

    jackluter Greenhorn

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    #8
    Yes it help a lot in blogs.web 2.0,articles through which we gain huge traffic source.
     
    jackluter, Jan 30, 2015 IP
  9. weakpa2

    weakpa2 Active Member

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    #9
    I agree. Now a days link building to get a dofollow link is now dead and risky to our site so it's better to focus on content and on-page optimization.
     
    weakpa2, Jan 30, 2015 IP
  10. Vitarank

    Vitarank Well-Known Member

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    #10
    Indeed, today, high quality contents are playing a major role in website positioning for the organically attract links and social signals. But links from high PR sites are not totally dead.
     
    Vitarank, Jan 30, 2015 IP
  11. Rado_ch

    Rado_ch Well-Known Member

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    #11
    Link building being dead is a hilarious statement. The whole argument about content vs link building is absolutely pointless as both complement each other in every decent marketer's online strategy. Sure, you can post a great piece of content and how will you let your readers know about it? Tinkering with keywords and sharing in social websites will only get you a crumb of what you can really do if other reputable sources also share that. Why would anyone consider excluding a vital source of traffic and exposure anyways?

    Less parrot reading, more logical thinking - I'd say this will make a great credo for anyone entering the SEO world. ;)
     
    Rado_ch, Jan 30, 2015 IP
  12. WordTradeSolutions

    WordTradeSolutions Well-Known Member

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    #12
    Konnectrix,

    Yes, top quality content helps in SEO, especially link bait content because this could gain natural backlinks for your content pages, but...

    Link building, even in post Panda and post Penguin, not only helps improve the SERPs of your content pages, but also funnels targeted traffic from the online places where you place backlinks to your linked content pages, so...

    Keep in mind the following things:

    I. ONSITE CONTENT

    • Longer content pages seem to rank quicker and easier than short posts -- You'd need more backlinks in higher niche-relevant authority sites for ranking shorter posts, than for ranking longer content pages;

    • Content pages with more diverse content seem to rank quicker and easier than posts with just one type of content -- This means embed relevant images / screenshots and / or videos into your content pages, which will also improve the overall presentation value of your content for your viewers;

    • Optimize your content pages for human reader response -- This'd get you more natural links. This means create attention-grabbing titles, embed attention-grabbing images, create enticing descriptions, embed enticing videos, provide mind-blowing content and place compelling call to action messages in your content pages; and

    • Optimize your content pages for search engines -- This'd give you faster indexing results. This means use your main keyword in the title, in the description (first paragraph), in the last section (last paragraph) and in the tags of your content pages. Then, use your two to three secondary keywords in the description, last section, anywhere between the description and last section (preferably as sub headers) and in the tags of your content pages. Also use your main and secondary keywords as the alt text of embedded images. And, link to your other relevant content pages and to authority sites like Wikipedia -- Use other keywords as anchors of those outbound links...

    II. OFFSITE CONTENT CONTRIBUTIONS

    • Use relevant long tail keywords and other relevant keywords with significant exact match local and global search numbers as anchors of links that point to your content pages -- This means don't use the keywords targeted by your content pages as anchors of links pointing to the same content pages;

    • Diversify your keyword anchors -- 60% generic, 25% branded and 15% commercial seem to be effective diversification percentages;

    • Regularly participate and initiate relevant discussions in niche-relevant authority sites, blogs, Web forums and social networks like Facebook Fan pages, Facebook groups, Youtube video pages, etc. -- This'd allow you to place backlinks when possible (when allowed and when it'd be non-spammy to do so) and also funnel traffic from those online places to your relevant content pages;

    • Directly contact the owners / admins / Webmasters of those online places for possible guest posting oppurtunities, ad banner / text link / advert / mailing list ad placement arrangements, JV / affiliate deals and content syndication arrangements -- Your regular participation in their online places can improve their responsiveness to your offers, since you'd be a familiar name when you contact them; and

    • Establish social presence by sharing your content in your Facebook Fan page and Youtube channel among other social networks that are popular and relevant to your target audience -- Paid promotions in these social networks from time to time would also be good, such as Facebook post boosts and so on...

    NOTE: PR distribution, when done right, also works in driving bursts of targeted traffic to your sites. Also, if you have a compelling opt-in offer and have integrated Facebook retargeting and Bing remarketing code into your pages, then you'd be able to promote your products / service offers to your subscribers and to viewers who have visited your sites but have yet to become subscribers (you'd be able to advertise to them when they're in Facebook and Bing)...

    III. PBNs

    • When done right -- PBNs work. This is where you find expired niche-related domains with decent PR, non-spammy domain history and good backlink portfolios, build content that's close to what it originally had (especially for still active inbound links), and use it to link to relevant content pages in your sites; and

    • When you do it right -- You could even in the future promote sites in your PBNs as main sites...

    Hope this helps. Feel free to contact me for possible collaboration oppurtunities... :D
     
    WordTradeSolutions, Jan 30, 2015 IP
  13. maryjoe

    maryjoe Greenhorn

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    #13
    Unique Content posted and links shared via social media advances your seo needs. Content matters in seo all time. Unique content with quality words, matter makes readers to read full content. Content marketing is one of the part of internet marketing to boost traffic.
     
    maryjoe, Jan 30, 2015 IP
  14. ahmansoor

    ahmansoor Well-Known Member

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    #14
    In less competitive markets, you can rank with just quality content -but in competitive markets you have to do link-building to rank well.
     
    ahmansoor, Jan 31, 2015 IP
  15. pianogirl

    pianogirl Well-Known Member

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    #15
    What is content building?
     
    pianogirl, Jan 31, 2015 IP
  16. Pillai.G

    Pillai.G Well-Known Member

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    #16
    Write a content that can go viral! It will help you earn natural links from other related sites!
     
    Pillai.G, Jan 31, 2015 IP
  17. Rope Media

    Rope Media Member

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    #17
    Content is not just a blog post or Web page that you post to your website. In reality, its information you submit to search engines to be given to searchers…. Good content generates better user signals, prior define and analyze topics…these are some stuffs
     
    Rope Media, Feb 2, 2015 IP
  18. CobaltBlue87

    CobaltBlue87 Member

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    #18
    This is just from my experience, but my page has very little back links, yet I still get pretty good traffic from the search engines. Obviously, I want more, but I've been able to do fairly well quickly, without back links.

    How? Writing original, quality content and posting daily, while targeting popular keywords, with moderate competition. Decent traffic from each of the search engines from this. Getting around 100 hits a day, which I don't think is back with 1 domain linking to my site. lol
     
    CobaltBlue87, Feb 2, 2015 IP
  19. Patricia Ann Lee

    Patricia Ann Lee Active Member

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    #19
    It is content marketing. You write high quality content, then you promote it.
    How? Maybe though article directories, blog or video etc., depending on your strategy.
    You don't just write content, you also need to market it too.
     
    Patricia Ann Lee, Feb 2, 2015 IP
  20. bindaasproperty

    bindaasproperty Greenhorn

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    #20
    Content is always king & it will be - Google giving preference to the Content regularly . Informative content & Relevant Content is always help you in getting ranking .
     
    bindaasproperty, Feb 2, 2015 IP