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Email marketing - staying up to date with industry trends

Discussion in 'General Marketing' started by 1tripz1, Sep 12, 2014.

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  1. #1
    Hi all,

    Have been given the task of running my companies email marketing campaigns. We have an agency helping us get set up, but once that's done I'll be carrying it on.

    My question for you email marketing gurus, what set of blogs, forums, websites etc.. do you read on the regular to make sure you're at the cutting edge of email marketing trends?

    Thanks!
     
    1tripz1, Sep 12, 2014 IP
  2. ArticleSpecialists

    ArticleSpecialists Active Member

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    #2
    Ben Settle, Zach Crawford......done.
     
    ArticleSpecialists, Sep 12, 2014 IP
  3. Rado_ch

    Rado_ch Well-Known Member

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    #3
    I rarely trust something 100% even the best in business. That being said I do tend to gain much information from well respected sources - MOZ, SearchEngineLand, SEOroundtable. As for actual names in the industry I am again looking out for the proven names like Neil Patel, Brian Dean, Matt Cutts etc. That doesn't mean I don't have a few favorites that are not so well-known but if I read in-depth the news from all the sources I follow my day should be extended from 34 instead of 24 hours ;)
     
    Rado_ch, Sep 12, 2014 IP
  4. Ethan Alvin

    Ethan Alvin Active Member

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    #4
    Matt Cutts is definitely one of them. SearchEngineJournal, DigitalMarketer.com....

    You should pick up Copywriting rather than just focusing on email marketing.
     
    Ethan Alvin, Sep 12, 2014 IP
  5. spmukherjee

    spmukherjee Greenhorn

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    #5
    Internet Marketing forums are the best places to read what are the latest trends in email marketing.

    Many email marketers post help-seeking treads and other fellow members try to help the op.

    I personally use this way to keep myself updated. Hope that it'll help you too.
     
    spmukherjee, Sep 14, 2014 IP
  6. 1tripz1

    1tripz1 Member

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    #6
    Hey thanks for the reply guys. What forums other than this contain the most content/most knowledgeable members on email marketing? PM me if posting it will be against the rules
     
    1tripz1, Nov 1, 2014 IP
  7. Randall Magwood

    Randall Magwood Active Member

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    #7
    Honestly... Aweber. I subscribe to their blog, and am a member of their email newsletter. Being a leading provider of autoresponder services, i think it's safe to say that they have to be on the latest trends and cutting-edge changes in the marketplace so that they can stay on top of their competitors.
     
    Randall Magwood, Nov 3, 2014 IP
    agmccall likes this.