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AppNexus CPM rate drop Sept 9

Discussion in 'Pay Per Click Advertising' started by GearZero, Sep 9, 2014.

  1. #1
    Hello,
    Does anyone experience a huge 50% drop in eCPM rate and impression rate in some of their appnexus console's hourly report?

    I got some huge drop in my impression affected my eCPM rate and Rev. But upon checking my traffic flow its normal.

    Affected date and time started at 8am US eastern time
    I will update this report soon.
     
    GearZero, Sep 9, 2014 IP
  2. devilbone

    devilbone Member

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    #2
    They are using Integral Ad science as TQ check. Not easy as before if you don't have organic traffic....
     
    devilbone, Oct 16, 2014 IP