1. Advertising
    y u no do it?

    Advertising (learn more)

    Advertise virtually anything here, with CPM banner ads, CPM email ads and CPC contextual links. You can target relevant areas of the site and show ads based on geographical location of the user if you wish.

    Starts at just $1 per CPM or $0.10 per CPC.

Content marketing vs video marketing... which one better?

Discussion in 'General Marketing' started by Melisa455, Jul 21, 2014.

0
  1. #1
    Hi,

    I am wondering which will be better? Content marketing or video marketing?
    I know both are free traffic from Google.

    But which do you think have a better chance for ranking higher in Google?
     
    Melisa455, Jul 21, 2014 IP
  2. Joe@AdPatron

    Joe@AdPatron Member

    Messages:
    453
    Likes Received:
    16
    Best Answers:
    0
    Trophy Points:
    33
    #2
    Video, hands down. But did you try looking on google?
     
    Joe@AdPatron, Jul 22, 2014 IP
  3. Asif Aziz

    Asif Aziz Member

    Messages:
    59
    Likes Received:
    5
    Best Answers:
    0
    Trophy Points:
    43
    #3
    Why not to both? If you had to choose one - it would be video marketing because Google loves videos.

    However, you should be doing both:

    Write a unique piece of content (750-1000 words) yourself or get someone else to write it (via freelancer.com or iwriter.com)

    Now convert that article into a PowerPoint Presentation & make a video out of it. Narrate the video yourself or hire a professional to do it.

    Az
     
    Asif Aziz, Jul 22, 2014 IP
  4. m.sivarajan

    m.sivarajan Banned

    Messages:
    192
    Likes Received:
    7
    Best Answers:
    0
    Trophy Points:
    33
    #4
    Content Marketing is best for google at the same time video marketing is best for viewers, about the product
     
    m.sivarajan, Jul 22, 2014 IP
  5. qwikad.com

    qwikad.com Illustrious Member Affiliate Manager

    Messages:
    7,151
    Likes Received:
    1,656
    Best Answers:
    29
    Trophy Points:
    475
    #5
    I thought Google was cracking down on bogus video rankings. It used to be so easy: just get a hot viral video and boom - you're on the first page of Google. It's not the case anymore.
     
    qwikad.com, Jul 23, 2014 IP
    ladymacbeth9 likes this.
  6. Kaleemahmad1

    Kaleemahmad1 Member

    Messages:
    25
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    31
    #6
    content is the best way of marketing and affiliate marketing for google yahoo, bing and all user but video faculty is not available to everyone for video watching.
     
    Kaleemahmad1, Jul 23, 2014 IP
  7. Boost_Software

    Boost_Software Member

    Messages:
    139
    Likes Received:
    18
    Best Answers:
    0
    Trophy Points:
    33
    #7
    Good points here. Agreed. Video is more effective in ranking now that Google owns You Tube. However, even that has slowed a bit. Point well taken, in that authentic content in conjunction with video to support your campaign is most effective. Comparing notes is good business. Thanks, Everyone.
     
    Boost_Software, Jul 23, 2014 IP
  8. Alex Leizerovich

    Alex Leizerovich Active Member

    Messages:
    74
    Likes Received:
    12
    Best Answers:
    0
    Trophy Points:
    55
    #8
    Google prefers video so its better for ranking.
    You can also create useful videos.
    Video creates trust with your audience much faster than writing.
    They can see your body language, hear you its a different level than just writing.
    These days video is something every marketer should consider.
    With that said I wouldn't cancel the written word all at once.
    Many times i have things to pass to my audience, and I wanna write it instead of making video.
     
    Alex Leizerovich, Jul 23, 2014 IP
  9. agmccall

    agmccall Active Member

    Messages:
    145
    Likes Received:
    7
    Best Answers:
    0
    Trophy Points:
    60
    #9
    The answer is really simple,
    Whatever you are best at.
    Some people are great writers and can post articles daily
    others are great at video production and can make fantastic videos and have them uploaded to youtube and other various video sharing sites in a few hours.
    Both forms of content presentation can be extremely profitable and there are people on both sides that are equally profitable.
    So pick whatever will work best for you and stick with it

    al
     
    agmccall, Jul 23, 2014 IP
  10. Elvis Wong

    Elvis Wong Well-Known Member

    Messages:
    255
    Likes Received:
    4
    Best Answers:
    0
    Trophy Points:
    113
    #10
    VIDEO MARKETING ALL THE WAY !

    I suck at it and i can make some decent vidz so everybody can hehehehe
     
    Elvis Wong, Jul 23, 2014 IP
  11. Ethan Alvin

    Ethan Alvin Active Member

    Messages:
    742
    Likes Received:
    55
    Best Answers:
    0
    Trophy Points:
    65
    Digital Goods:
    9
    #11
    I think it is good to alternate between content and video to make it interesting yet informative for your readers.
     
    Ethan Alvin, Jul 23, 2014 IP
  12. joshbrown

    joshbrown Greenhorn

    Messages:
    3
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    13
    #12
    Guessing you mean written content vs video? Anyway, video is undoubtedly an amazing medium which can be used to drive user engagement and a has potential for high ROI but at the end of the day you really need both written and video content available to help elevate your brand. I typically rank for more long tail keywords with a well-written article that includes some type of visual component in Google as opposed to just using a video.
     
    joshbrown, Jul 25, 2014 IP