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black themed web sites ?

Discussion in 'AdSense' started by rahulkr, Dec 10, 2006.

  1. #1
    do you think black themed web sites will get more CTR than any other colored ? I belive so as it can blent more perfect with adsense. I have such experience. :)
     
    rahulkr, Dec 10, 2006 IP
  2. Computerized

    Computerized Well-Known Member

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    #2
    Well, it depends on how you would blend your ads. Do you mean bright ads against a dark theme, or also having dark coloured ads to match the background?
     
    Computerized, Dec 10, 2006 IP
  3. frisby

    frisby Well-Known Member

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    #3
    You can reach high CTR with plain design in most cases.
     
    frisby, Dec 10, 2006 IP
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  4. rahulkr

    rahulkr Well-Known Member

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    #4
    I mean dark coloured ads to match the background, but I know the clicks will generates from poor guys who does not know these are ads actually.
     
    rahulkr, Dec 10, 2006 IP
  5. qwestcommunications

    qwestcommunications Notable Member

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    #5
    For a minute I thought you were referring to sites that target black people. Anyway, i think sites that have a black background does tend to make the site feel more inclusive and and tends to improve the blending aspect., However, sites with black background does not work for most sites.
     
    qwestcommunications, Dec 10, 2006 IP
  6. TheSyndicate

    TheSyndicate Prominent Member

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    #6
    anyone have a good template for wordpress that is black or dark ?
     
    TheSyndicate, Dec 10, 2006 IP
  7. mani

    mani Peon

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  8. alejandro

    alejandro Active Member

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    #8
    I also thought you meant ads targeting black people. Very confused for a second there.

    You want to blend you ads into your pages, but not far enough to violate the TOS. If people 'know' the ads are for generating profit, they may not click on it. You want to present the ads so they seem to be offering additional information about your topics.

    You will find people tend to use sites more that are brightly coloured, or at least easy on the eyes. Obviously this does not matter for new visitors, but it will be important if you want to convert those first-timers into returning visitors.
     
    alejandro, Dec 10, 2006 IP
  9. WebDivx

    WebDivx Peon

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    #9
    oh yeah i was thinking that too...lol...good thing i read the post
     
    WebDivx, Dec 10, 2006 IP
  10. scubita

    scubita Peon

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    #10
    Believe or not, the site from where i get more revenue, it´s "anti" blending!

    all the ads are in great contrast. Weird? No, just a strange layout.

    :)
     
    scubita, Dec 10, 2006 IP
  11. tobycoke

    tobycoke Peon

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    #11
    I hate black background sites. I, and I suspect others, wouldn't hang around long enough read content or click on ads.
     
    tobycoke, Dec 10, 2006 IP
  12. dbonline

    dbonline Well-Known Member

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    #12
    It's really just a matter of opinion. I don't think it alters your CTR, I have some whitebread sites and sites with black backgrounds and notice very little difference in results. Everyone has his/her own tastes really so it's simply a matter of preference.
     
    dbonline, Dec 10, 2006 IP
  13. rahulkr

    rahulkr Well-Known Member

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    #13
    I wrote this topic from my experience have a black themed forum with around 2% CTR and another one with ordinary themed with 0.5% CTR, traffics are coming from same source.
     
    rahulkr, Dec 10, 2006 IP
  14. shae

    shae Peon

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    #14
    my best CTR sites are dark backgrounds. the lighter CTR sites are light backgrounds, no matter how much i blend, dark blends better.
     
    shae, Dec 10, 2006 IP
  15. Abhik

    Abhik ..:: The ONE ::..

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    #15
    I am not sure.. if you have traffic, and content, theme dose not matter.
     
    Abhik, Dec 10, 2006 IP
  16. igotrichonline

    igotrichonline Peon

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    #16
    i dont think it really matters. I use the same blending techniques on all my sites and they have different backgrounds.. no dreal difference in ctr
     
    igotrichonline, Dec 10, 2006 IP
  17. scubita

    scubita Peon

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    #17
    That´s got to do with the target you get: if they were older people, you know, they don´t like black themed websites... :) imagine 50 years old trying to see some lazy content with a black themed... :) - No way josé.

    But if it´s a young website perhaps it wiil work better that way... but, to me, the crucial point is - It has to do with YOUR VISITORS.

    And WE have to think as our visitors do. This is something i´ve learned in many years as radio producer. :p
     
    scubita, Dec 10, 2006 IP
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  18. redbayron2006

    redbayron2006 Active Member

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    #18
    The point is to embed adsense code as if it was your page text. Make them feel less like advert its not theme so much that makes things work
     
    redbayron2006, Dec 11, 2006 IP
  19. qwestcommunications

    qwestcommunications Notable Member

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    #19
    Thats to an extent, but some sites, especially gaming, have often a black background. I think it must work really well for those type of sites.
     
    qwestcommunications, Dec 11, 2006 IP
  20. kh7

    kh7 Peon

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    #20
    I don't see why blending would be any easier on a dark background. Blending is blending. and as someone noted - sometimes contrast works just as well.
     
    kh7, Dec 11, 2006 IP