Looking for a Google Adword Specialist

I need help with my google adword campaign. I'm running an adword campaign for an orthopedic website so the keywords are all pretty expensive. I used to be able to get 200-300 clicks at only a budget of $100 daily so each click is about $0.50 but right now I'm getting only 20-50 clicks at $100 and this is really very costly for me because each click is about $2, sometimes I even get clicks up to $4. This happened because I hired someone from fiverr to manage my adword campaign and he messed everything up. I can't seem to find anyone who can help me fix this issue. If anyone can help me with this, please let me know. Thanks.

 

What about conversions? Do you get any? Could be that you where targeting low converting keywords with low competition and lower CPC after updated campaign ads are targeting with more effective keywords (but with more expensive too). You should pay attention on costs per conversion not just focus on CPC. Of coursem, if your conversion rate didn't improved after update - needs to check your campaign.

 

Not really. I am not getting much conversions. In fact, I'd say it's worse off. Currently, my clicks are way to expensive, I am getting charged at $2 to $3 per click.

 

Google sucks. They get worse by the week, they want to show more profit to shareholders which means they make users/advertisers pay for it.

In google adwords the keywords that might convert are expensive when you go for the cheaper ones usually don't. The keywords get to a point that people don't profit from them so they drop them then the next person buys them and the same. Next.

 

Hi Foxtrot,

What match types do your keywords have? Did you check your search query report? You might show up for irrelevant search queries that are too expensive. If so, you will need to add negative keywords, i.e. exclude non relevant search queries.
Also, did you set your maximum bid?

 

What keywords Quality Score do you have now?

 

Campaign should be look and manage everyday.. For successful ppc campaign you much designed a landing page with proper re-marketing and conversion tracking... Without seeing your campaign it is difficult to comment on that...

 

For any type of Google adword help mail me at "rohitforu at gmale" i can surely help you to recover from this problem.

 

I need a tutor too

 

with a budget of 100+ US$/day, you're not a small account.
Being a Google Partner, i recommend you get in touch with a pro.
Small tip, the adwords professionals are not on Fiver...
In average, you will get charged about 10-15% of your campaign or according to leads, depending on the agreed model.
But it should be worthwhile.

If you PM me your website, i can have a quick look and maybe offer my 2 cents.

 

Hi Foxtrot, You should try to increase your Quality Score. When your quality score will rise , you will have to pay lesser for your clicks and also your ad rank will also rise. Quality score depends upon 3 factors :-
1. CTR (click through rate)
2. Keywords
3. Landing pages
So , first you need to see that is your campaign structure good ? You should structure your campaign in such a way that a unique product has a separate ad group and all the keywords relating to it are put in that ad group. When you will structure your campaign in a proper way your keywords relevance to the ad group will rise which will further boost your quality score. To have to experiment with your bids. You can rise them for a little bit so that they get a high ad rank and the probability of getting clicks will rise. When you will get more clicks your CTR will rise and after that you can lower your bid. So, first you should make a proper campaign structure, then look at the keywords and then try to experiment with you bids.

 

You hired a person from fiverr where every thing just starts at $5. Don't know how much you have paid to the person you have hired for maintaining your Google Adwords account but one thing I can tell you is that, if a person knows everything so well and experienced in doing the same then why will he/she waste his time where in the normal and standard rates vary from $15 per hour to 70$ per hour.

You understand your product better then a newbie and that is why your cost per click was less when you did it earlier and when hired someone (who might not aware about your niche) the ratio increased.
So basically, there are other factors as well, for eg. the keywords you are targeting is costlier based on the competition or may be the QS of keyword is low.
Check out the factors like ad text or banner, your targeting topic/categories etc, your landing page quality.
Also, check out the keywords which are less costlier then the keyword you are using.
You can also drop in a message to me if you want more details on how to go with your campaign.

 

Were the keyword same when you were getting 200 to 300 visitors and 20-30 visitors ?

If no, then I recommend you to move to your previous keywords.

 

Mail me for any type of help...in adword

 

You hired someone from fiverr? lol. You get what you paid for.

 

Message me, I can help you.....