What would be the pros or cons of having everything under the same domain ?

I need your expert input on this one.
What impact would hosting my landing page AND my blog on the same domain have ?

Oddly enough, i think I've never seen anyone doing that before. I keep seeing blogs targeting a niche under a certain domain name, and have their squeeze page on a totally different domain. Is there a reason for that ?

 

I don't see a reason to do so. Some people might want to separate it in order to keep traffic sources seperately. However, I don't see a benefit for keeping the two separate. This is purely a feel and preference for you.

 

SEO-wise, I don't think there is any difference. I've mostly observed quite the opposite: businesses having their forum, blog, news, etc. on one domain.
It's easier to manage your properties this way, easier to check rankings, check links, track analytics.
In fact, it is possible to still track stats separately for the blog and the site in Google Analytics.

 

Yeah but I was especially thinking about squeeze pages

 

Hi - it really doesn't matter a jot where your squeeze page is hosted because you are not relying on search engine traffic to your squeeze page.

You will be sending people to your squeeze page from your blog or your emails or wherever. So where your squeeze page is hosted doesn't matter at all.

If marketers have their squeeze page on a different domain it's probably because they already have that squeeze page up on that domain anyway and it's easy is just to send all the traffic to that place, wherever it is.

Maybe they've got OptimisePress, or LeadPages installed on that other domain so it just makes things easier.

But in the end it's purely practical consideration as to where to host your squeeze page.

I suppose the final consideration might be if you are sending a ton of traffic to that page. Then, you might want to have it on a server which can handle a large amount of traffic – we would be talking about thousands of visitors here. So use a dedicated server.

Outside that, it really doesn't matter where you are squeeze pages hosted.

Does that help?

Malc

 

Totally, thanks for the thorough explanation.

 

Hi tobalsan - you are most welcome! And thanks for the Best Answer award!

A final point is: i you ever do send visitors off-domain to a squeeze page you will probably want to "no follow" that link so you don't leak Page Rank to your squeeze page. Unless you are trying to rank your squeeze page that's a waste of link juice

Take it easy and good luck.

Malc

 

malcsimm, thanks for the added precision. What you mean is that by linking to my squeeze page (which is low PR), this would affect my blog's PR ?

 

Yes, it would - and needlessly.

Any "do follow" link from your site sends PR to the receiving page. And you lose PR from the originating page.

It's best to keep it in the originating page - which you can do by ensuring the link to your squeeze page is "no follow".

Another point to bear in mind is that G penalises you for having dofollow links to affiliate pages. So if you have links to affiliate products, make sure they are 'no follow' too.

I make sure of this by using the Redirection plugin on Wordpress, and setting my affiliate links to be 302 redirects within that plugin. That does the job.

 

This could be a silly answer idk. Maybe people do it for tos of certain things? Maybe advertisers, or the place they are using media buys?