Big G, is became number 1 source of income for many people, same time it became very dangerous to depend just on one place. Many of you and myself, played game called " Google Ranking" every one tried to outrank competition and stay there. Well, Google as all of us know, "killed: a lot of businesses, and put on pedestal others Obviously, Google updates are not gonna stop, it will be more and more updates, and will be more and more difficult to make money online or have online store. Personally, i do not know what to do, Everyone stuck on Google, thats not right, We can not depend just on one Search Engine. There will be more and more un-happy people, and small business won't be able to survive on google. That's the Future. Google will be for Big Dogs only.
Just listen to Google's updates and you will do just fine, if your talking about ranking sites... Otherwise, adwords can kick you in the a$$ too... Holla!~
If we do seo according to the google guidlines our website will reach on the top.if we do seo against to the google guidlines surely google will penalize.
Yeah, don't over optimize for sure... And going overboard, not too much either...Stay the course and all is good.
For me personally, only create "temporary" websites to rank in Google. I'm already mentally prepared knowing that something will happen to these eventually. So what I rank them as fast as I can, make as much money as I can, and walk away unattached when the next crash happens. I won't ever do hardcore SEO on self-branding websites anymore lol, it's way too risky. But it doesn't hurt to make some supplemental income creating "temporary sites".