I think, the best off-page SEO techniques are blog posting, articles, social bookmarking sites, networking sites, forums posting... etc. And i would like to also say, post only Quality & useful Content.
The most important thing and probably will remain #1 is quality links from any source. Quality being; related and non spammy links on pages with unique content.
I think Guest Blogging/ Blog Exchange and Social media (facebook, twitter, youtube, Linkdin and other social websites) would be best off page activities for the 2013 because search engines are giving highly value to these activities. seo submissions (link building, directory submission, article submission etc) are being considered as a spam. Even sites are penalizing through search engines so to avoid any penalization and get better ranking we should use guest blogging and social media to promote any website.
Just combine all the techniques, and not just off page SEO. Right from proper KWR, quality and unique content, and yes - guest blogging, among others. Just be careful not to spam or use any software that will not be good for your site - according to google.
Inbound anchor links diversity is a very important factor. Do 30 Submissions daily, maximum 10 submissions for single keyword. Blog submissions, forum posting and content have a very important off-page factors in rankings. Regards,
Tiered link-building still does its magic Out of that, I think the best one would be finding your own source of backlinks and uses it efficiently.
Check out this post if you are looking to rank on top results of Google in 2013 http://forums.digitalpoint.com/showthread.php?t=2625546
It seems content is the major player in this year too. Low quality content will be thrown out by Google irrespective of the SEO strategies. In addition to content, it seems social media presence is also getting more importance. Still link building has the effect but we should ensure the links are from relevant websites.
Forum posting and Press Release submission is also good for off page work, Social media marketing is the another good way to increase traffic in your website.
Yeah, it seems press releases have have lost their ultimate SEO importance, because their initial purpose was to generate backlinks to a website, and Google doesn't include backlinks in its ranking algorithm any more. However, sending out press releases still contributes to SEO in a sense that they help in site promotion, spreading information, encouraging social media sharing and making some journalists or bloggers eventually notice your site. So, press releases still have enough potential for networking opportunities, creating authorship in your niche and social media sharing. As for guest blogging - this is indeed a very promising off-page technique to boost search engine rankings, but remember to stay niche-specific and find the top ranking domain for a particular keyword while checking guest blogging opportunities out. It is possible to collect information on SEO metrics (PR, Alexa Rank, social media sharing etc.) of the blog with either website rank checker or manually. As you write blog posts not for building backlinks but for establishing authority in your niche - always try to make your entries unique, informative and useful for your readers, share your posts on social media and social bookmarking profiles and post comments. Thus you will increase your web-presence and encourage people to share your content.
Create Profile on Social Networking Account and promote your website on it, This is also best off page work.
Best off page seo for 2013 1. Backlink from must be good site 2. Unique and quality content 3. Be aware Panda and Penguin 4. Guest blogging 5. Local Citation Submission 6. Social Bookmarking on high traffic and good PR sites 7. Article having unique and informative content 8. Business Listing 9. Forget Spamming 10. Google Local Listing
Off page SEO is still very effective as it helps fight with your competitors so if you are doing only on-page optimization then it may not work if your competitors are doing link building to along with strong on-page optimization. But you have to use those methods of link building where you can publish content, these sources are considered effective method of link building, not only today but also in past too. So you must use: Guest posting Article Directories Forums Press Release etc.