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Top Ranking factors which google may considered?

Discussion in 'Search Engine Optimization' started by jincarlay, Jan 6, 2013.

  1. #1
    hi there many factors which may inculded in rankings of keywords:

    On Site Signals
    Meta title
    H1 & heading tags
    Keywords within the text
    Amount of useful text when subtracting templated information and adverts
    Phone number, which signifies that the website is a genuine business
    Amount of unique images which cannot be found anywhere else
    Amount of unique high quality content
    Is there regular fresh content appearing on the website?
    Internal linking
    Site speed
    Image ALT attribute
    Amount of adverts on the page & how much useful content is left once the adverts are removed
    Video markup
    Microformats and rich snippets such as hreview or hrecipe
    IP C class and location of server
    Content above the fold VS content below the fold
    Top level domain
    How long the domain has been owned by the current owner, not just how long the domain has been registered to ‘someone’
    Keyword over usage or keyword stuffing (negative factor)
    Cloaking (negative factor)
    Hidden text (negative factor)
    Duplicated content from external websites
    301 redirect flags such as redirect chains (301 –> 301 –> 301 –> Final destination), redirect loops or redirects ending on a 404 page.
    Keyword rich URLs opposed to page numbers or product ID’s
    Number of crawl errors found when crawling the site
    Does the HTML conform to W3C standards

    Off Site Signals
    Anchor text for inbound links
    Number of linking root domains
    PageRank from inbound links
    Followed / Nofollowed attributes on inbound links
    Number of mentions (ie, ‘website.com’ without an actual link)
    Total number of external links in addition to linking root domains
    Surrounding text on external links
    IP C class of linking websites
    Existence of a Google places profile
    Link profile of competitor websites
    Age of the back link
    Link growth rate and how fast links to certain pages have gained links
    Evidence of paid links
    Selling ‘followed’ links to other websites (negative factor)
    History of comment spamming on forums, blogs or other link spam (negative factor)

    Brand Signals
    Does the website have a brand logo which appears throughout the website?
    Does the brand logo appear anywhere else on the web?
    Does the website send out branded emails to its customers? This data could be gathered by analysing gMail accounts.
    How many gMail accounts are receiving, opening and engaging with emails sent from this brand website?
    Does the website have a LinkedIn company page with real people working at the company?
    Search volume for branded keywords and brand name
    Presence of a physical address on the website
    Age of the domain
    Number of branded external links

    Social Signals
    Does the website have a Twitter account?
    Does the website have a Google+ brand page?
    How many Plus 1′s does the website/web page have?
    How many Facebook fans does the brand page have?
    How many people are Tweeting about the website?
    How many Twitter followers the website has
    Surrounding text of links in tweets
    Number and rate of growth for page views and replies on social media pages
    Presence of user generated content (UGC) on the website
    Growth rate of social media mentions, such as a slow growing amount of mentions or a large outbreak

    Other Signals
    Is the website advertising on AdWords?
    Is the website advertising on Google Display Network?
    Is the website listed on any official business websites such as Business Link or Yell.com?
    Does the website have a physical address?
    Is there an email address where customers / website visitors can contact the owner?
    Click through rate (CTR) from the search results
    Bounce rate from the search results
    Review rating of the website / business on third party websites
    Google seller reviews for eCommerce websites
    Quantity of pages in Google’s index
    History of past penalties for this domain (negative factor)
    History of past penalties from this owner of the domain (negative factor)
    History of past penalties for other domains from the same owner (negative factor)
    Amount of time spent on the page / site
    Number of page views per visit
     
    jincarlay, Jan 6, 2013 IP
  2. rsubbu

    rsubbu Peon

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    #2
    Good tips for seo.
     
    rsubbu, Jan 8, 2013 IP
  3. tonyran

    tonyran Peon

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    #3
    Yeah, i think this been plastered all over the web for sometimes now, the real riddle is finding out what has the most weight so you can concentrate on them
     
    tonyran, Jan 8, 2013 IP
  4. janjanboy24

    janjanboy24 Greenhorn

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    #4
    wow! thank you so much for this.. this is really noted to me
     
    janjanboy24, Jan 10, 2013 IP
  5. Vadim Novitskiy

    Vadim Novitskiy Greenhorn

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    #5
    jincarlay, Thanks for this list!

    What about author microformat?
     
    Vadim Novitskiy, Jan 26, 2013 IP
  6. James Byun

    James Byun Active Member

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    #6
    This a good list, for any new comer coming into learn SEO.
     
    James Byun, Jan 26, 2013 IP
  7. emdadblog

    emdadblog Member

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    #7
    Great resources for SEO. Thanks a lot
     
    emdadblog, Jan 26, 2013 IP
  8. Elfen_Lied

    Elfen_Lied Banned

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    #8
    Thank you for your great post..........
     
    Elfen_Lied, Jan 26, 2013 IP
  9. fallen.star

    fallen.star Greenhorn

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    #9
    Great resource indeed.
     
    fallen.star, Jan 27, 2013 IP
  10. Mike523

    Mike523 Greenhorn

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    #10
    Good stuff!!!
     
    Mike523, Jan 28, 2013 IP
  11. ChrisRey

    ChrisRey Greenhorn

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    #11
    thanks for this info. but i hope you can write it in your own words so we may understand it clearly and we may apply it. thanks again though
     
    ChrisRey, Jan 28, 2013 IP
  12. Farenxdesign

    Farenxdesign Greenhorn

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    #12
    Thanks for sharing information.A lot of good resource here.I impressed by the quality of good information.Please Carry on.
     
    Farenxdesign, Jan 29, 2013 IP
  13. swift551

    swift551 Greenhorn

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    #13
    thanks for this tips mate..................
     
    swift551, Jan 29, 2013 IP