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SERP and page rank

Discussion in 'Search Engine Optimization' started by tipsy12, Jul 4, 2012.

  1. #1
    Hello friends, I want to know that which is more important in SEO Page rank or SERP(Search engine result page). What do you think about this.
     
    tipsy12, Jul 4, 2012 IP
  2. holkapolka

    holkapolka Well-Known Member

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    #2
    Search engine result page
     
    holkapolka, Jul 4, 2012 IP
  3. valen123

    valen123 Greenhorn

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    #3
    SERP, short for "Search Engine Results Page", is the listing of results on search engines in relation to a query using one or more keywords that a user has entered. The pages of results that you will see are the SERPs.
     
    valen123, Jul 4, 2012 IP
  4. rankwatch.com

    rankwatch.com Active Member

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    #4
    SERP and Page Rank both are important for SEO point of view for a site but to get more customers SERP is more important.
    Page Rank is given by Google that shows the site has how much authority for Google.
    SERP means Search Engine Result Pages that on which page & number your site is showing. First Page & 1-5 rank sites get highest traffic.
     
    rankwatch.com, Jul 4, 2012 IP
  5. sisatel

    sisatel Active Member

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    #5
    I do also think both are important.
     
    sisatel, Jul 5, 2012 IP
  6. oscarwelch

    oscarwelch Peon

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    #6
    Lot of us get confused with Pagerank and SERP position. We are not sure whether we need to have good pagerank for good SERP or whether pagerank is still important. We need to have a clear understanding of these two concepts whether we hire a company to optimize our website or we do it ourselves. Only when we know what pagerank and SERP position mean we will know what we are paying for when we hire an SEO company. SERP stands for Search Engine Results Page. This is the page in which search engine results are displayed when someone makes a search. These results depend on a number of factors including pagerank. Pagerank is specific to Google specific; Google rates all the websites and it ranks them based on their importance as per its algorithm. There are different views about pagerank some webmasters say that pagerank is of not importance as long as you get top position in the search results page. Whereas, some webmasters spend all their energy in increasing their pagerank.
    There are cases where you can see a website getting listed within the top ten or twenty results irrespective of the pagerank. Sometimes even web pages that have good pagerank may not be listed in the top position where sites without any pagerank are listed. This indicates that pagerank does not decide your position in the search results page. The significance of pagerank comes when there is a huge competition. If you do not work on your pagerank then your competitor who has put in a lot of efforts to increase their pagerank may takeover your top positions.
     
    oscarwelch, Jul 5, 2012 IP
  7. softwebsolutions

    softwebsolutions Active Member

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    #7
    I would say, SERP is more important than Page Rank [PR]. PR is something which is used by Google for determining the importance of the web page on the web. Moreover, PR is just one of the many factors used by Google for doing so. While SERP is the listing of results on search engines which can be improved by SEO and SMM campaigns. So, the Search Engine Results Page [SERP] is very valuable for any website.
     
    softwebsolutions, Jul 5, 2012 IP
  8. Forcit_Cample

    Forcit_Cample Peon

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    #8
    Hi,

    Well. I would definitely go for SERP. the main motive of user to create the leads for the business. When ppl would come to his website with related keyword search terms that would help to generate the leads . Now thats what important or matters.
     
    Forcit_Cample, Jul 5, 2012 IP
  9. scotwilson

    scotwilson Peon

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    #9
    i think to get more customers SERP is more important. but Page Rank shows that site has how much authority for Google.
     
    scotwilson, Jul 5, 2012 IP
  10. deeptigarg

    deeptigarg Peon

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    #10
    SERP is the most important for a website because if your website in the SERP you can get Page Ranking eaisly.
     
    deeptigarg, Jul 5, 2012 IP
  11. dcristo

    dcristo Illustrious Member

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    #11
    Isn't the answer obvious? Of course SERPs are more important!
     
    dcristo, Jul 5, 2012 IP
  12. ashersmith

    ashersmith Peon

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    #12
    SERP means Search Engine Result Pages which is most important for a particular website to achieve high page rank.
     
    ashersmith, Jul 5, 2012 IP
  13. iamtheceo

    iamtheceo Greenhorn

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    #13
    Page rank inho.
     
    iamtheceo, Jul 5, 2012 IP
  14. steveguava88

    steveguava88 Peon

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    #14
    SERP is very help to search ranking. Easy to check rank with help of SERP.
     
    steveguava88, Jul 5, 2012 IP
  15. C.Rebecca

    C.Rebecca Active Member

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    #15
    Its SERP in any case... PR is merely a useless metric which contributes nothing in improving your website’s performance.
     
    C.Rebecca, Jul 5, 2012 IP
  16. OSSEO

    OSSEO Active Member

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    #16
    SERP is important then page rank.
     
    OSSEO, Jul 6, 2012 IP
  17. indinoida2012

    indinoida2012 Peon

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    #17
    Search engine result page is the more important in SEO...it generates the business ...but site page rank can not generate the business.
     
    indinoida2012, Jul 6, 2012 IP
  18. akasheg

    akasheg Member

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    #18
    Well that you tell us, whats more important to you targeted traffic to your website or a number on a toolbar.

    The point is whats the use of having a PR of 6, 7 or even more. When you are not getting any targeted traffic. High ranking in SERPs can mean more targeted traffic and more sales. So you decide whats your priority.
     
    akasheg, Jul 6, 2012 IP
  19. fantasticate

    fantasticate Peon

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    #19
    SERP is more important than PR. Even Google is regardless PR now. More higher a website is listed on SERP of some keywords, the more traffic and targeted users it will get .
     
    fantasticate, Jul 7, 2012 IP
  20. maneesh.rai13

    maneesh.rai13 Member

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    #20
    Depends on what you are looking for a PR or SERP, both hold there importance at different places.
    but for now i will say that online marketers mostly concentrate on SERP as a better SERP can provide a better Business for you. will improve your reach to your targeted segment. in short a better ROI on your investments.

    products with better SERP earn more then the product having a better PR. :cool:
     
    maneesh.rai13, Jul 7, 2012 IP