Massive SERP Drop

Discussion in 'Search Engine Optimization' started by AsadMoeen, Jun 26, 2012.

  1. #1
    Hello.

    I own the site thebluewaffles[dot]com and I've dominated the first page for keywords "blue waffle(s)" for about 6-7 months and during the times I always kept up little SEO work and some updates posts on the site. Now that the site was complete its been 5-6 months I haven't posted because no update was needed and also didn't keep up the SEO work and I've come to see that the ranking has gone to nowhere. I can't see my website for these keywords.

    Can someone help me know where and why my rankings have dropped?
     
    AsadMoeen, Jun 26, 2012 IP
  2. uday11

    uday11 Active Member

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    #2
    Hi Asad,

    Check for the below things:

    1. First check with your analytics, that from which data / month your traffic has dropped, because by doing this you can easily come to know whether you are punished by google panda or penguin updates? or else is it purely on page factor (no updates).

    2. As per my research, your website been punished by Google Penguin Update, because of high keyword density in home page, use of single anchor text for more than 80% of your backlinks.

    Maintain keyword density "blue waffles" below 3% (present it is 8%). Try to rotate anchor text frequently....

    by doing the above, there is a chance of getting back your rankings..,

    hope this info helps you!
     
    uday11, Jun 26, 2012 IP
  3. AsadMoeen

    AsadMoeen Active Member

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    #3
    Yes your information helps but I need to ask a bit more.

    The traffic drop on Analytics is as follows;

    • 500+ till June 8th.
    • 753 on June 8th.
    • 555 on June 9th.
    • 345 on June 10th which kept decreasing to 150 where it is stable.

    A few questions though.

    About Keyword Density, is it 8% on the homepage? I can try decrease it to less than 5% by adding more text.
    By same achor text on 80% of the backlinks, you mean off-site links? Yes I will try to hit a few backlinks with other keywords as well. Also, the backlinks to single page you mean or to the total website links because I've made some more article additions and I will give them separate anchor texts.

    The way it currently looks is that its because of no-updates. I've recently made a new post on a two-word keyword and gained 5th spot in Google SERPS just in 10 minutes but not gaining anything on the older posts, maybe this information can help you explain a bit more? Thanks.
     
    AsadMoeen, Jun 26, 2012 IP
  4. sisatel

    sisatel Active Member

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    #4
    I agree with @uday11. Please also check your backlinks. Please also not that Goggle is considering the following types of links as link scheme -
    Links intended to manipulate PageRank
    Links to web spammers or bad neighborhoods on the web
    Excessive reciprocal links or excessive link exchanging ("Link to me and I'll link to you.")
    Buying or selling links that pass PageRank
     
    sisatel, Jun 26, 2012 IP
  5. jewelraz

    jewelraz Active Member

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    #5
    You have not done SEO neither updated content for a long time. That's the only reason why your keyword is not on the first page. You can install rank tracker to your browser to see your keyword position.
     
    jewelraz, Jun 26, 2012 IP
  6. uday11

    uday11 Active Member

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    #6
    Well,
    1. Minimize keyword density to 3%. Yes i'm talking about off-page backlinks. Check with Backlinkwatch.com, where it provides all the links and their anchor text used.
    2. The recent update on "Piratical Disease Scurvy" and "Piratical Disease" you are ranking 6 and 1 respectively.., this is because you used the exact keyword in title, URL and H1 and as it is a blog it was cached immediately, by this its a clear sign off from google that, you need to change content in home page with keep density upto 3%. And also editing with backlinks.

    For sure your site will back if you do all the above things mentioned and keep reconsideration request to Google via Google Webmaster Tools..,

    hope this clarifies..,
     
    uday11, Jun 26, 2012 IP
  7. AsadMoeen

    AsadMoeen Active Member

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    #7
    Thank you and yes it does, I'll keep the site updated and decrease homepage density as well including the addition of rotated anchor text links.
     
    AsadMoeen, Jun 26, 2012 IP
  8. indiannews007

    indiannews007 Member

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    #8
    Hi,
    Maybe your site hit by latest Google update. try to work site content as soon as possible.
     
    indiannews007, Jun 26, 2012 IP
  9. johny2006

    johny2006 Peon

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    #9
    As Uday as said, your site is probably hit by Google's penguin update..Now you need to analyze which pages were hit or whether your site as a whole has been hit by penguin.

    Google analytics data will help you gauge that.

    I would suggest you analyze your inbound links and find which are the problematic ones. Then, try to request those webmasters to remove that or change the anchor text..(I know it is not easy!)

    Also refer to the Google guidelines (http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35769#3). After making all those recommended changes, request re-inclusion through Google webmaster tools.

    Use the below listed backlink analyzer tools to find your inbound links and also the anchor text used for them.

    1.Opensiteexplorer.org (free version has some restrictions but you can try their one month free trial of complete seomoz tools including this tool)
    2. Majestic SEO allows you to pull data on your own site free & offers a free view of historical link trend data.
    (To get full functionality, you need paid version.. but to manage your own sites, free version is more than enough!)

    Another tool I found recently is ahrefs.com.

    It’s a paid service, but they provide many free tools that you can use on their website. You can get a overview of your website backlinks by simply typing in your domain name and click on “Explore Links”, right on the homepage.
     
    johny2006, Jun 26, 2012 IP
  10. Kianu42

    Kianu42 Member

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    #10
    Asad, first of all your homepage looks spammy at first sight. You main keyword is repeated right in the beginning three times. That's no good.
    Second, it's now not as significant to have an EMD as it used to be before.
    Third, I just checked your rankings with a keyword ranking checker tool, and it says that you're ranking #57 for blue waffles and #84 for blue waffle, so, you're not completely gone.
    Forth, do check your backlinks as many have recommended here. By the way, did you get any notifications from Google?
    You know what, if you have too many identical anchor texts (the text part of your links), try to make them different. Don't know if that'd be possible for you to do, though.
     
    Kianu42, Jun 26, 2012 IP
  11. vbulletinuser

    vbulletinuser Peon

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    #11
    @uday11 and kianu42, are on dot and relevant with what they talk. It looks junky to me at first sight. Uday11 has given a clear explanation as to what has been going on with your website. I personally do not see any more recommendation beyond that
     
    vbulletinuser, Jun 26, 2012 IP
  12. C.Rebecca

    C.Rebecca Active Member

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    #12
    You see, it’s normal for webmasters to experience temporary lows in rankings whenever they introduce some change in their webpages...Such fluctuations are totally normal and affect webmasters according to the changes introduced.

    Make sure you aren’t indulged in any kind of webspam or link trading...Google is going really hard on webmasters employing illegitimate techniques to rank high...here’s Googler matt Cutts helping you with more possible reasons for ranking drop:
    http://www.youtube.com/watch?feature...&v=gx04qNrCbnk
     
    C.Rebecca, Jun 26, 2012 IP
  13. valen123

    valen123 Greenhorn

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    #13
    Performing SEO techniques is not the matter but making them in a proper way is the important thing. Are you doing it in an ethical and updated manner?
     
    valen123, Jun 27, 2012 IP
  14. singh20

    singh20 Peon

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    #14
    you haven't updated your content for long time..google panda and penguin can kick sites which are not updated frequently..
     
    singh20, Jun 27, 2012 IP
  15. AsadMoeen

    AsadMoeen Active Member

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    #15
    Okay I've made all the changes I've felt were needed.

    I updated content with 2 new posts almost 3 weeks back but I still don't see my site in results.

    Scammers that copied articles, pictures and stuff from my website with pretty sucky websites are still showing up in results.

    Maybe I need more article updating?
     
    AsadMoeen, Jul 12, 2012 IP
  16. uday11

    uday11 Active Member

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    #16
    Minimizing article submissions doesn't makes any sense.., there are still issues with your site

    Rectify the below ones

    1. Out of 765 words on your page, the below are the keywords repeated
    blue waffles - 25, waffles disease - 15, blue waffle - 7, waffles blue - 5, disease blue - 3
    blue waffles - 6.39 %, blue waffles disease - 5.99% - Keyword Density should be 3-5% only according to latest updates from SE

    2. Duplicate Content
    http://www.thebluewaffles.com/
    http://www.thebluewaffles.com/blue-waffles-disease/
     
    uday11, Jul 12, 2012 IP
  17. Anna Stacy

    Anna Stacy Greenhorn

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    #17
    Its seem like your site is being hit by new algo. change in Google.
    Now check your back links. (Focus on quality more instead of quantity).
    Put unique, fresh and informative content int it.
    If you find and spammy links, remove them and send reconsideration request to Google.
    Hope it works :)
     
    Anna Stacy, Jul 12, 2012 IP
  18. AsadMoeen

    AsadMoeen Active Member

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    #18
    Well I use SEO Processor for checking keyword density. The actual density on the article is just around 4%, but its probably increased due to the Title, Header and Tags. So does that mean I should decrease density further on the post to bring it down to 4-5%? The affected pages are only the pages related to "Blue Waffles" posts and that's actually what the site is all about. The new posts are appearing fine in results so yes it may as well be due to the density newly put in by Google.

    Actual post on the "/" address which also just acts as the home-page because I don't really like "daily changing stuff" at homepage with each new post put in. Google WebMasterTools doesn't detect that as duplicate because I believe they do have a consideration in the algo that the home-page content is at least somewhere in the site as well.



    I've always focused on quality for the content on my site. For the backlinks, I've focused on 80% + spun articles and most of the backlinks I have are from article submissions. A few are from some good Blog Comments and rest from simple website information sites. I don't think that can be a reason because due the backlink quality I was ranking quite good for 5-6 months exact and during that time I did not build links again.
     
    AsadMoeen, Jul 12, 2012 IP
  19. AsadMoeen

    AsadMoeen Active Member

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    #19
    Okay I've drastically decreased the keyword density as well where I could. So if anyone can tell its good to go, I'll probably request reconsideration in Google.
     
    AsadMoeen, Jul 13, 2012 IP
  20. Mr.MicroNiche

    Mr.MicroNiche Peon

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    #20
    On the AVERAGE you should be posting 1 article a month to your website does not have to be on the keyword you are targeting but maybe an LSI google LOVES fresh and UNIQUE articles.
     
    Mr.MicroNiche, Jul 14, 2012 IP