The offline marketing method is the fastest and easiest to get reputation and high PR and launch your offline advertising consultation business and get all the clients you locally and internationally. This method uses postcard strategy..But it helps to promote the business in the local regions specially.
Offline marketing can be very lucrative. You need to be careful about spending too much money in the beginning - postcards can be very expensive. Test and test and retest and you can make a lot of money. I've run an offline direct-mail, local magazine company for 11 years and I keep learning new things about offline marketing.
I’m all for offline marketing and it is a big part of my marketing mix. I can understand how you can get a good reputation as a business, but I can’t see any relation between offline marketing and PR. Could you please elaborate?
Postcard marketing is expensive but effective I assume we are talking about using offline marketing methods to get traffic to our websites, not offering marketing services to Brick and Mortar Businesses? (which can also be insanely profitable. If you are starting try running classifed ads (Not on USFreeAds or anything similar, in a real newspaper) or use a tabbed flyer. If you are distributing flyers make sure you are going to get a lot of traffic so it's worth your time. Whats worked for me: Flyers on cars at movie theatre. Loads of people in a confined area, and every few hours you have new prospects
Post card marketing can be very expensive, especially when you start out and you need to do a split testing. Try google places and e-mail your local area business owners. The response may be lower, but it's free and it can still bring in leads. Nothing substitutes picking up the phone and calling the businesses (or going in and visiting them).
I agree flyer marketing does have work and some expense involved but depending on the offer. It can be well worth your time. It is a big part of my marketing efforts.
Some people think that offline marketing is obsolete, but while online marketing has certainly covered a lot of ground through the years, there is still some fight left in offline marketing. Postcards, for example, are still being produced by the millions, and have served, and will continue to serve small and large businesses through the years.
Offline marketing will complement, but make sure that all your promotional tactics are integrated, that is, the messages are consistent and supports your marketing objective.
Yaa dear Offline marketing is very good way for getting traffic and more visitors to your site.Offline marketing also helps in improving ranking of site and backlinks for site.
Offline marketing is definitely very useful, regardless of whether it's for promoting an online or offline service/product. I wouldn't restrict yourself to postcard marketing though -- there are plenty of other methods that are potentially cheaper.
It can be very good if you know what you are doing, have someone send fliers door to door might be a great start
I personally think that the postcard strategy and offline marketing works best with local customers. With these methods, you have an edge of online businesses where your local customers know that they can easily reach you and communication and sales is faster and more effective.