best 9 Tips on Adwords you should know

here is my top best Adwords tips you should know :

1-Bid high initially

2-Keep ad group keyword list short

3-Set daily budget higher than Google recommends

4-Avoid bidding wars

5-Set higher bids on exact matches

6-Use a relevant landing page

7-Test multiple versions of ad

8-Track your results

9-Use keywords in ad text

thanks

 

can you add some examples... ?

are you doing also split testing??

 

Thanks . I usually select keyword by running them all network and lowest possible CPC , i observe my impression rate , then i increase my bid day by day.. it works nice for me.

 

Thanks for the tips on adwords. In point 7, "Test multiple version of the ad", what do you recommend, if on multiple versions of ads, sometime I find one or two of ads are not getting clicks at all, whether it should be deleted, revised or left alone?

 

what i did most of the time is increase the budget high to get higher impression and it would help me to get more click.
Beside that what i found out is use the ads title that near to the keywords that what they enter in search engine will get higher click.
Sometime i will use keywords and it will changed according to what people enter in the search engine.

 

what is better to use custom bids or automatic ?

 

Thank you for the tips.

In your opinion, what is better to use CPC or CPM in adwords ?

 

hy i am search engine optimizer and i don't know about advertising.Any body can tell me how can i start this and how can i make money through adsens.

 

Hi, thanks for the nice tips can you please some advise to me I have web design company and I want to start advertising on adwords but web designing keywords rates are too high and Initially I can spent just 250$ per month for advertising can you please advise how can I start that I am running adword now but Google charge as low as 2$ per click this is very expensive.

Waiting of your positive and valuable replies.

Thanks

 

For point #2-Keep ad group keyword list short, you will get little impression by limiting the keyword list.
I usually aim as many related keywords as possible especially long tail keywords.

 

Don't agree, he's actually talking about keywords in an ad group and not your overall keyword inventory. Having a limited amount of keywords per ad group actually allows you to maintain a more granular structure and will allow you to fully communicate your message (keywords) in your ad copy, effectively helping to increase quality score resulting in a decrease in CPC.

 

I believe custom bids more economical than automatic. True that it's take more time.

 

From experience top position gets diminshing returns. Lower positions attracts a higher quality prospect because they've taken longer to find you. Not thesame for every market, so don't fly blind, test and track your results.

 

Should I use Board Match for keywords selection.

 

I agree that lower positions seem to attract higher quality prospects. I raised my max. bid amount up to .70 and moved up from about 4.6 to 3.0 but saw fewer clicks and no real improvement so i went back to max. bid of .25.

 

our company has make adwords on google , but we didn't get much focus so far! Could some tell me why ? thank you !

 

The more the targeted the campaign (city) the less competition too...

 

yes , we have notice this strategy , and we have create many adwords , but the offer and focus from Google is not so much .

 

great tips especially the bidding war part i had a bidding war one time start just out of no where and clicks where getting to the double digit range and for what i was advertising it just became to expensive

 

Don't agree, he's actually talking about keywords in an ad group and not your overall keyword inventory. Having a limited amount of keywords per ad group actually allows you to maintain a more granular structure and will allow you to fully communicate your message (keywords) in your ad copy, effectively helping to increase quality score resulting in a decrease in CPC.