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What is the best way to promote a classifieds website?

Discussion in 'General Marketing' started by webdo, Apr 2, 2011.

  1. #1
    Hello guys, I'm working to a classifieds website, and I'm ready to launch it in final beta version. I'm not sure what market strategy should I use, since it's my first international website.
    Regards.
     
    webdo, Apr 2, 2011 IP
  2. Woodcs82

    Woodcs82 Well-Known Member

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    #2
    You have some pretty stiff competition out there.

    Why would someone goto your classified site over craigslist or backpage?

    -C

    :cool:

     
    Woodcs82, Apr 2, 2011 IP
  3. webdo

    webdo Greenhorn

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    #3
    Because europeans dont use this websites.
     
    webdo, Apr 2, 2011 IP
  4. Woodcs82

    Woodcs82 Well-Known Member

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    #4
    What about GumTree.com or Classifieds.co.uk/

     
    Woodcs82, Apr 2, 2011 IP
  5. ApocalypseXL

    ApocalypseXL Notable Member

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    #5
    Hardly , most E.U. countries have their own sales sites .

    OP 1st thing I'd do is make ultra sure that the website has a pop-up offering the user his native language version based on location . As for marketing you'll need to post on a gazillion load of forums , AdWord it to specific websites (competitors ;) ) and launch a media blitz .
     
    ApocalypseXL, Apr 2, 2011 IP
  6. npnhome

    npnhome Peon

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    #6
    Try to make some regional version of your classifieds website like USA, UK, ASIA or India. That will attract more people to place some paid ads.
     
    npnhome, Apr 3, 2011 IP
  7. darknight2010

    darknight2010 Well-Known Member

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    #7
    Very True .
     
    darknight2010, Apr 3, 2011 IP
  8. JerrickYeoh

    JerrickYeoh Active Member

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    #8
    Do google adwords for search and content. If able to help you bring traffic from search engine and from other site. I do think that google adwords is a marketing strategy that cannot be lack to promote your classified website.
     
    JerrickYeoh, Apr 3, 2011 IP
  9. DIGITALCHAMELEON

    DIGITALCHAMELEON Peon

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    #9
    Try it on craigslist, they are good online classified ads.
     
    DIGITALCHAMELEON, Apr 4, 2011 IP
  10. imtiaz.nh

    imtiaz.nh Peon

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    #10
    The best way to promote a classified site is placing adds in other classified sites.
     
    imtiaz.nh, Apr 4, 2011 IP
  11. murthyseo

    murthyseo Active Member

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    #11
    You can write a Press Release about your classifieds ads service like what your service, which country your service like that. Then you can distribute free PR sites and paid PR sites. You got some traffic and visitor believe your service as a legal one. After complete this distribution work, you mail me. I will tell you some tricks about classifieds site promotion. My Email ID is
     
    murthyseo, Apr 4, 2011 IP
  12. WorksForWeb

    WorksForWeb Well-Known Member

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    #12
    Yes, good advices above. Also use all SEO methods as for non-classifieds websites: posting on forums and blogs, bookmarking and directory submission.
     
    WorksForWeb, Apr 4, 2011 IP
  13. InvestInPixels

    InvestInPixels Member

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    #13
    One of the best ways IMO will be to create 3000-4000 flyers (you should be able to do these quite cheaply). People will see them and think, "I should list my bike on this site..".

    Good luck!
     
    InvestInPixels, Apr 4, 2011 IP
  14. Avesel

    Avesel Peon

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    #14
    Find a way to make the initial version of your website popular. The biggest turnoff for a website is one with no and outdated content.
    The startup costs will be high though.
     
    Avesel, Apr 4, 2011 IP
  15. RaptorsFan

    RaptorsFan Greenhorn

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    #15
    not an easy task buddy when there are competitors like kijiji, gumtree and craigslist..start off with SEO and if you got the funds, try facebook ads. Good luck!
     
    RaptorsFan, Apr 17, 2011 IP
  16. potharry

    potharry Greenhorn

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    #16
    Oh that's the perfect and the only great idea.) Wow I'll keep that in mind and use it in future. It's a best way to make your site attractive with non-online methods.
     
    potharry, Apr 19, 2011 IP
  17. Techpageseo

    Techpageseo Well-Known Member

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    #17
    I think the only way to promote initially is paid advertising as this niche is full of competition.
     
    Techpageseo, Apr 19, 2011 IP
  18. marbella

    marbella Peon

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    #18
    Write press releases, articles and maybe buy some advertising space on high authority websites with lots of traffic.
     
    marbella, Apr 19, 2011 IP
  19. narnia123

    narnia123 Peon

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    #19
    Use all off page techniques to promote it,but for fast results try paid marketing.
     
    narnia123, Apr 21, 2011 IP
  20. buy.adwords

    buy.adwords Peon

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    #20
    Try blog ads. Find some popular blogs (run by individuals) in the countries you'd like to target, tell them to write a post to mention your classified website, and pay them. Try blogads.com.
     
    buy.adwords, Apr 21, 2011 IP