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What other factors affect rankings besides backlinks?

Discussion in 'Search Engine Optimization' started by seoiwc2010, Mar 19, 2011.

  1. #1
    What other factors affect rankings besides backlinks?

    Where you’re getting your links, the quality of these links, the relevancy of these links, how many links you have and what keywords you’re using as the anchor text all affect your rankings. But there are other factors that affect your ranking, including but not limited to:

    * On page optimization factors – this is how well you’ve optimized your tags, content, formatting, keyword proximity, site map, and links on your web page. This also includes whether you use your keywords at the top of your page and in your “alt” tags (both good things).
    * Having a lot outgoing or reciprocal links pointing to “bad” sites (like link farms) – can negatively impact rankings.
    * Whether you have unique content (which the SE’s like).
    * How frequently you update your site. Faster isn't necessarily better. Check what ranks well for your niche and aim to match it.
    * Whether your domain includes your primary keywords.
    * Your domain’s age, reputation, IP address and whether it’s a top level domain (e.g., a .com is better than a .info although probably not by much).
    * Shady practices such as keyword stuffing or using text that’s the same color as the background can negatively affect your rankings. Only an issue if your site gets manually inspected and you don't have a legitimate reason for it.
    * Showing one page to the search engines and other page to visitors negatively affects your rankings. (Cloaking and doorway pages.)
    * Frames negatively affect your rankings.
    * Using content that the search engines can’t read, like audios, flash, videos, graphics (without alt tags), etc.
    * Whether you have a robots.txt file that tells the search engine bots to stop crawling or indexing your site.
     
    seoiwc2010, Mar 19, 2011 IP
  2. ramkarthick2011

    ramkarthick2011 Peon

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    #2
    your points are very correct really wonderful listing thanks to share this, keep posting...
     
    ramkarthick2011, Mar 19, 2011 IP
  3. marknel

    marknel Active Member

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    #3
    marknel, Mar 19, 2011 IP
  4. ramie242

    ramie242 Peon

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    #4
    High PR and edu and gov links still are the main factor for your rankings the main rule is backlinks, backlinks and more backlinks.
     
    ramie242, Mar 19, 2011 IP
  5. Jennifar

    Jennifar Peon

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    #5
    Yes my friends also says that Shady practices such as keyword stuffing or using text that’s the same color as the background can negatively affect your rankings.
     
    Jennifar, Mar 19, 2011 IP
  6. masterwebby

    masterwebby Member

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    #6
    Can you explain me, how ip address affects? and various IPs
     
    masterwebby, Mar 19, 2011 IP
  7. Promoman

    Promoman Active Member

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    #7
    Great post for all those who think it's ONLY about outside links. On site content and refreshing is just as important along with title tags and title descriptions.
     
    Promoman, Mar 19, 2011 IP
  8. jhnbrwn

    jhnbrwn Peon

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    #8
    Back linking is your off page SEO, beside back linking, you have got techniques of on page SEO, which are as followed

    1) Always start with keyword selection, research and testing
    2) Meta Description tag
    3) ALT tags
    4) H1 tags
    5) URL structure
    6) Internal linking strategy
    7) Content
    8) Keyword density
    9) Site maps, both XML and user facing
    10) Usability and accessibility
    11) Track target keywords
    12) Expect results in 6-12 months

    some of the on page SEO mistakes to avoid
    a) Duplicate content
    b) URL variants of the same pages
    c) Off-site images and content on-site
    d) Duplicate title tags

    some of the actions that could result in spamming your site and which should be avoided are as followed

    1) Hidden text
    2) Hidden links
    3) Keyword repetition
    4) Doorway pages
    5) Mirror pages
    6) Cloaking
     
    jhnbrwn, Mar 24, 2011 IP