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Benefits of Meta Description Tag

Discussion in 'Search Engine Optimization' started by coolspot, Feb 23, 2011.

  1. #1
    please tell me if it is worth typing meta description tag for each page and will it make a big difference on traffic?
     
    coolspot, Feb 23, 2011 IP
  2. Martin K

    Martin K Active Member

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    #2
    Meta Description Tag is very important not for the search engines itself but for users.
    Almost every user read the description on the search engine page.
    I often click on the 4-5th site in SERP just because it has better description I guess others do the same.
    Meta Description Tag has one more strength. When a user search form its PDA, cell phone or something he want to save time and traffic like reading the description instead entering the site. So if you have a business site its a good idea to put your phone and address there. This kind of users will be yours. there is a lot more tricks of courese just search for them.
    Also have in mind that Google likes websites which have different description for every page.
     
    Martin K, Feb 23, 2011 IP
  3. carlloop

    carlloop Peon

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    #3
    I do agree with Martin, meta description tag will inform the users about your page in the search engine result pages.Even this tag is very effective in increasing the rank for your keywords in Google.So better to use different descriptions on different pages.

    Now meta keyword tag is not effective but meta description tag is very very important, so adding it properly in website will give good result.
     
    carlloop, Feb 23, 2011 IP
  4. MarketingBoss

    MarketingBoss Greenhorn

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    #4
    I agree with both above and Keyword Meta tag does not really as many marketers have used this for spamming.
     
    MarketingBoss, Feb 23, 2011 IP
  5. coolspot

    coolspot Member

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    #5
    thanks for the reply guys.
    but, just a thought...
    if i place meta description in the tag, search engines will display that text to the user right?
    but if i leave blank, then search engine will choose most relevant description based on the search query. surely the latter is better as the search engine will tie the content and the search term together?
     
    coolspot, Feb 23, 2011 IP
  6. pctraffic

    pctraffic Peon

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    #6
    You may want to try both approaches on different pages.
    The search engines will use your content as a description.
    I find it takes some content from the bottom of the page.
    I have had them use page links from the bottom of the page as part of the description.
    If you leave out the description tag keep relevant content at the top and bottom of your page.
     
    pctraffic, Feb 23, 2011 IP
  7. WebLeadsInc

    WebLeadsInc Peon

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    #7
    A strong Meta to me is providing a good user experience which is exactly what Google in particular is looking for. If you just "slam" a meta description as the same as the title tag I think Google will not necessarily reward you nor would a potential visitor.
     
    WebLeadsInc, Feb 23, 2011 IP
  8. Kiranraj

    Kiranraj Well-Known Member

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    #8
    Meta description helps to give information about the page
     
    Kiranraj, Feb 24, 2011 IP
  9. prakashoffset

    prakashoffset Peon

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    #9
    According to me meta description is a very important on page factor of search engine optimization. So Meta description is must be original and relevant to your website keyword.
     
    prakashoffset, Feb 24, 2011 IP
  10. prkishnani

    prkishnani Peon

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    #10
    There are more chance to get good traffic if meta description tag is written in attractive way...10 out of 5 people may read the description before clicking the link.
     
    prkishnani, Feb 24, 2011 IP
  11. Daws0n

    Daws0n Peon

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    #11
    its simply the description about the webpage
    its also helps crawler to know what the page is all about
    in googles serps it helps users to click on right one
     
    Daws0n, Feb 24, 2011 IP
  12. hhsaus

    hhsaus Active Member

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    #12
    There is no guarantee that the search engines will display meta description text to the users. But you should always have one. Don't leave it to the search engines. A great meta description will increase your click throughs (add a clever call to action).
     
    hhsaus, Feb 24, 2011 IP
  13. awais minhas

    awais minhas Peon

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    #13
    It really boost your SERP and also describes the summery of your page.
     
    awais minhas, Feb 24, 2011 IP
  14. iproficientseo

    iproficientseo Peon

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    #14
    Meta tags are important for both search engines as well as for users, for example search engine use you description tags as snippet to show on their search engine result page, keywords are used for categorizing that what is your website or blog's niche... this are some of the few advantages of META TAGS...
     
    iproficientseo, Feb 24, 2011 IP